China

Alipay sees a 60% rise in China’s outbound and 120% increase in inbound tourism spending during the 2024 Golden Week.

The Third International Rural Tourism Summit in Huangling Village fostered global collaboration, exploring best practices for rural tourism development.

China's expanded visa-free policy now allows citizens from 17 European countries, including Cyprus, Denmark, Greece, and Slovenia, to visit for

Mercure Hotels marks its 1,000th opening in 2024, expanding its presence globally with standout properties in China and Japan.

APG becomes TAP Air Portugal’s GSA in China, enhancing the airline’s presence, sales, and distribution across the Chinese market.

Shanghai's cultural and tourism sector impressed at Tourism Expo Japan 2024, featuring interactive exhibits, workshops, and promotional campaigns.

Guangzhou Baiyun International Airport will host the 2025 ACI World Airport Experience Summit, showcasing innovation in customer experience.

Guizhou's 2024 Mountain Tourism Conference celebrates culture, sports, and tourism, highlighting world-renowned mountains and wellness destinations.

The 2025 Hotel & Shop Plus exhibition will showcase innovations in hospitality, commercial spaces, and design, fostering business growth.

Batik Air introduces weekly Kunming-Penang flights, enhancing Malaysia's connectivity to China’s tourism market and driving visitor growth.