This MOU aims to spearhead a comprehensive digital transformation in the Turkish hotel industry.
SEOUL, SOUTH KOREA – ONDA, a South Korean hospitality technology company, is making inroads into the Turkish hotel solutions market. This expansion is fueled by a strategic partnership with CMH Solutions, a top player in the Turkish hotel and resort industry.
ONDA (CEO Hyun-seok Oh) announced it has signed a Memorandum of Understanding (MOU) with CMH Solutions (CEO Mustafa Celepoglu), a Turkish hospitality company, to foster a comprehensive digital transformation in the Turkish hotel industry. Under the agreement, ONDA will offer its cloud-based hotel management solution to hotels in the Turkish market.
ONDA will initially provide its Software as a Service(SaaS)-based hotel management solutions to hotels that CMH Solutions newly opens this year, and also plans to expand its offering to a broader range of CMH-operated hotels in the future. This MOU builds on significant achievements that ONDA has made in the global hotel digital transformation market.
Since last year, ONDA has demonstrated its technological prowess globally by providing its PMS (property management system) to luxury chain hotels and resorts, including ‘Ananti at Gangnam.’ Furthermore, it was the first Korean company to be ranked 34th in the ‘Global PMS Vendors’ 2022 list curated by Skift, a US travel research company, marking its growth as a leading player in the global hotel tech market.
ONDA has also built strong partnerships with global technology companies through ONDA Hub, an online room distribution system in Korea. Notably, it was selected as an Airbnb Preferred Partner and established its first partnership with Google Hotels in Korea.
CMH Solutions, a leading player in the Turkish hospitality market that operates over 25 large hotels and resorts, will be spearheading the distribution of ONDA’s cloud-based hotel management solutions in Turkiye.
The MOU also includes the introduction of ONDA’s branded hotels in Turkiye, including SoTA (State of The Art) Collection. CMH Solutions will undertake the development, construction, and operation of ONDA-branded hotels in the country, while ONDA will provide the SaaS hotel management solutions.
ONDA and CMH Solutions will provide innovative hospitality solutions to hotels in major cities and tourist destinations in Turkiye. It is a significant step towards bolstering the tourism industry in both countries.
“Timing is perfect at the moment to start this collaboration in our country. With the new superior technologies and high-end hotel brand of ONDA, it will accelerate the development of tourism in Türkiye,” said Mustafa Celepoglu, CEO of CMH Solutions. “With the introduction of ONDA’s branded hotels reflects Korean traditions and culture in Türkiye, it will further develop the existing relations between the two countries. We believe that we will achieve our targeted success with ONDA.“
Hyun-seok Oh, CEO of ONDA, said “Turkiye has long been a hub connecting Europe and Asia, with abundant tourism resources and great potential for development.” He added, “We will continue to work closely with our best partner, CMH Solutions, to achieve the significant results.”
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.