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HomeAustralia & N.ZealandEmployment is changing, says business expert – the future of work is your personal brand

Employment is changing, says business expert – the future of work is your personal brand

  • The economy may never return to the point where companies are hiring large permanent workforces, says Ecademy founder Penny Power
  • In a new business TV show Power explains that in the future we will contract our services out to multiple clients, rather than a single ‘boss’

Large scale lay-offs are one of the most visible and shocking effects of the downturn, and for the vast majority workers who lose their job there is little cause for celebration.

Some professionals, however, are seeing forced redundancy as an opportunity to go it alone and freelance. According to author and networking expert Penny Power, these people represent the shape of employment to come.

Watch Power’s latest show for free right here to hear her discuss her vision of the ‘supplier workforce’.

“Employees need to start understanding what their unique contribution is to organizations, and how can they transport that from one company to another,” says Power. “Then start to be able to empower themselves as a supplier rather than as an employee.”

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TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.

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