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Study: effective networking opens up new markets and greater sales

  • A new survey of marketing and business experts collected insights and advice for SMEs on methods for reaching more customers
  • The experts say that good old-fashioned networking is an undervalued as a means to get your product in front of new markets

Finding new markets and new customers that are interested in your products are perpetual challenges for businesses of any size.

Sometimes an age old business problem calls for an age old business solution – and in this case, say the business development experts, leveraging any and all of your networks can be a very effective way to expose your products and services to new markets.

A new business TV series produced by yourBusinessChannel shares advice and tips from dozens of different experts on ways that entrepreneurs can use to reach more customers.

In the clip embedded here, the expert suggests that entrepreneurs join the professional association that serves the kind of people they want to reach. What better way could there be to speak face-to-face with plenty of potential new customers?

Watch the show to learn more.

If you’re one of the many entrepreneurs out there looking for fresh ideas and marketing strategies to survive the recession, The Results Team is perfect for you. A low risk, results-based consultancy service, The Results Team has been created to make the very best marketing and business advice available to businesses of all sizes.

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TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.

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