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Traveloka partners with Hong Kong Tourism Board to boost Southeast Asian travel

Traveloka x HKTB

Traveloka and the Hong Kong Tourism Board join forces to promote Hong Kong as a top destination for travelers from Thailand and Southeast Asia.

BANGKOK, THAILAND – Traveloka announced a strategic collaboration with the Hong Kong Tourism Board (HKTB) to strengthen its position as a trusted travel partner in Thailand and Southeast Asia.

As part of the collaboration, Traveloka will showcase the charm and beauty of Hong Kong to travelers across Thailand and the region by inviting them to experience everything the city has to offer. This collaboration is expected to boost tourism growth in Hong Kong further and position the city as a premier destination for Thai and Southeast Asian travelers.

Hong Kong’s tourism sector has steadily climbed since the reopening of international borders. Data released by HKTB showed that from January to December 2023, the number of international tourists arriving in Hong Kong surged to 34 million, marking a 60-fold increase compared to the same period in 2022. Over 3.7 million of these visitors came from Southeast Asian and East Asian countries. Visitor arrivals from Thailand in December 2023 exceeded pre-pandemic levels at 106% compared to the same period pre-pandemic.

Caesar Indra, President of Traveloka, expressed enthusiasm about the collaboration with HKTB, stating, “Hong Kong is among the popular destinations on our platform, with sales of flight tickets to the city almost quadrupling in the fourth quarter of 2023 compared to the same period last year. Establishing a partnership between Traveloka and HKTB will further reinforce our dedication to promoting global destinations on our platform and encourage Thai travelers to explore new experiences.”

Liew Chian Jia, Regional Director, Southeast Asia of Hong Kong Tourism Board, said, “Partnering with Traveloka is pivotal for us as it further unlocks the tourism potential to Hong Kong and helps us understand consumers better. We aspire for this collaboration to not only attract more travelers from Thailand and Southeast Asia to explore the charms of Hong Kong but also to contribute positively to the aviation and hospitality industries in the region.”

Create an Unforgettable Hong Kong Experience on Traveloka

Known as Asia’s World City, Hong Kong is home to renowned attractions such as Hong Kong Disneyland, Ocean Park Hong Kong, Ngong Ping 360, Madame Tussauds Hong Kong, and LEGOLAND Discovery Centre Hong Kong.

For outdoor sports enthusiasts, Hong Kong offers trekking experiences with stunning scenery, including Dragon’s Back and Lamma Islands. Thai Foodies will find Hong Kong a gastronomic heaven, with the all-time favorite local cuisine such as dim sum, roasted goose, and BBQ meats never further than a block away. Culture lovers can join in year-round festivities such as the Dragon Boat Festival in June and Mid-Autumn Festival in September. Fortune seekers and devotees can also visit renowned temples in Hong Kong to seek blessings, including the famous Wong Tai Sin Temple, Che Kung Temple, and Man Mo Temple as part of their itinerary.

To enjoy the ultimate Hong Kong experience, Thai travelers can seize the captivating Hello Hong Kong Campaign deals running from now to May 12, 2024, on the Traveloka app. These alluring offers span Flights, Hotels, and Travel Activities, and are all conveniently located in one single app to help Traveloka Thai users with tailored itineraries and seamless trip planning.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.