This approach represents a more refined and modern Six Senses, while preserving its philosophy of being part of the local culture.
BANGKOK – In recognition of the exceptional loyalty extended to Six Senses Hotels Resorts Spas by their Japanese guests, the group is launching a comprehensive Japanese-language Website.
The introduction of the new site follows the recent relaunch of the Six Senses Website which reflects the refreshed positioning of the brand through a new visual identity system. This approach represents a more refined and modern Six Senses, while preserving its philosophy of being part of the local culture.
As with the existing website, the Japanese-language site makes full use of the group’s vast library of extraordinary images which highlight the aesthetics and unique experiences of the brand’s nine resorts and 28 spas. Images show the incredible natural beauty of the locations that Six Senses calls home.
The Six Senses signature logo, the highly recognised graphic of a six-sphere pyramid has been streamlined. It is now reproduced in purple, channelling the colour’s association to dignity, wisdom, spirituality, vision, power and passion. The pyramid’s spheres represent each of the Six Senses: sight, hearing, smell, taste, touch and intuition.
Clearly defining the emotional hospitality for which Six Senses is synonymous, the Japanese-language site is packed with a wealth of information that includes the all-encompassing crafted experiences and the diverse experts that support them. From visiting spa practitioners and celebrity chefs to stargazers, marine biologists and even a resident paragliding professional, these fascinating individuals complement the dedicated employees that contribute significantly to Six Senses’ uniqueness.
The Website includes a section on Six Senses Residences and a look behind the brands at the group’s management style, mission and service philosophy. It also includes the Evason-branded properties and the sustainability commitments espoused by Six Senses.
In concert with the launch of the new Japanese-language Website, a Facebook page exclusively for Japanese followers has been launched. The page highlights the latest offers and events from Six Senses around the world including romantic gateways, magical honeymoons and family holidays. The social channel encourages comments from guests wishing to share stories and fond memories about Six Senses with their network of friends.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
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