RezNext sees strong momentum in sales growth

BANGALORE – RezNext, the world’s real-time distribution company, has announced that it has signed up 300+ hotels across 35 cities in India between January and February 2014. These customers join the 400+ customers who signed up for RezNext products in 2013.
 

“This large adoption rate is testimony to the fact that hotels in India are looking at the real-time distribution model that RezNext offers to address the existing challenges in the hotel distribution business. We advocate an integrated distribution model where hoteliers have access to revenue management intelligence that helps them clearly define their distribution goals and focus on channel management from a yield perspective,” said Mike Kistner, Chief Executive officer, RezNext Global Solutions Pvt. Ltd. “I am very pleased with the growing addition to our customer base and look forward to an exciting year ahead for RezNext.“
 

RezNext has partnered with best of breed global industry solution providers to offer an end-to-end solution suite that caters to the entire distribution ecosystem. Core to the offering is the real-time two-way interfaced proprietary technology that allows hoteliers to distribute their inventory real-time on electronic distribution channels. According to Mike Kistner, “At RezNext, we are guided by the philosophy of helping our customers improves their revenues while automating key processes. Our real-time two-way connect with leading online travel agents like Goibibo helps hoteliers publish their rates and inventory real-time. Our technology automates the booking process including modifications and cancellations allowing hotels to focus on the primary function of providing great service to their guests. Hoteliers have adopted this model and can clearly see the benefits it brings to their business.”
 

Among the signups for RezNext products, the largest traction is seen with RezE, the web booking engine solution. “RezNext has been actively propagating the importance of converting the hotel’s website into a strong distribution channel. In global countries while major brands drive about 33% of their bookings from their website, in India this is only at 7.7%. With RezE, hotels can power their websites and display real-time inventory for sale. In addition to this, hotels can also promote specific real-time packages on their website, thus improving the opportunity to drive more bookings through this channel,” said Mike Kistner.