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Finnair becomes first non-Chinese airline in the world to collaborate with Chinese JD.com

As a travel service platform for one of China's largest online retailers, JD Travel benefits from JD.com’s 258.3 million customer base. Through partnering with Finnair, JD Travel will deepen its foothold in the international travel market.

Finnair will start a collaboration with JD.com, also known as Jingdong, one of the leading e-commerce companies in China. Finnair will be the first non-Chinese airline to open a flagship store for online flight bookings on the JD Travel platform, in the beginning of 2018. The collaboration also includes promotions and loyalty member partnerships.  

As a travel service platform for one of China/s largest online retailers, JD Travel benefits from JD.com’s 258.3 million customer base. Through partnering with Finnair, JD Travel will deepen its foothold in the international travel market.

“This collaboration is an important milestone for Finnair and shows our commitment to offer more choices and localized services for our Chinese customers. As part of this collaboration, loyalty members will also be able to exchange points between Finnair Plus and JD Travel,” says Mr. Juha Jarvinen, Chief Commercial Officer (CCO) at Finnair.

“We are pleased to work with Finnair, an internationally respected name in international air travel, to bring more high-quality travel options to our international-minded customers,” says Mr. Feng Sun, General Manager of JD Travel. “We believe that this partnership will help Finnair connect with our more than a quarter of a billion consumers, opening up a significant new market.”

Over the past decade, Finnair has placed a strong strategic focus on the Chinese market and is fast becoming one of the biggest and most preferred European carriers operating between Europe and China. The opening of the Nanjing route in May 2018 will increase Finnair’s growing footprint in Northeast Asia, with the Finnish carrier flying to seven destinations in Greater China during the 2018 summer season.

Co-Founder & Chief Editor - TravelDailyNews Media Network | + Articles

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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