This synergy sets a new paradigm for event-based travel experiences in the APAC region.
SINGAPORE – Trip.com Group has signed a strategic partnership through Endeavor China as the exclusive travel partner for ULTRA Beach Bali and RESISTANCE, one of the world’s largest EDM brands. Trip.com Group, as the official travel partner, will offer comprehensive packages that include local hotel accommodations and festival tickets, representing a creative fusion of events, travel services, and products.
Jessie Zhai, Head of Corporate Branding at Trip.com Group, said, “We are thrilled to have signed as the exclusive co-branding partnership as the official travel partner for ULTRA Beach Bail and RESISTANCE Bali. We look forward to our long-term partnership with ULTRA Music Festival.
“We aim at finding and cooperating with the right partners to enhance our product offering and improve our all-in-one app.
“This partnership illustrates the potential of combining exceptional event offerings with top-tier travel services to curate unforgettable experiences.”
Both parties will also explore collaborations across additional ULTRA festivals in APAC in the coming years, setting the stage for a more innovative and transformative travel experience.
Karina Lie, organiser of ULTRA Bali, said, “We are excited to partner with Trip.com with these packages. It provides an easy solution for our festival attendees, and we look forward to building a long-lasting relationship with Trip.com.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.