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Swiss-Belhotel International eyes expansion in Indonesia for 2024

Swiss-Belhotel Airport, Yogyakarta

Swiss-Belhotel International plans to launch new hotels in strategic Indonesian locations, reinforcing its presence in the hospitality industry.

Swiss-Belhotel International is set to mark a significant milestone in its expansion within the vibrant Indonesian market. The group is gearing up to launch several new properties by 2024, further solidifying its position as a key player in the hospitality sector, especially in Indonesia. Over the last three decades, Indonesia has been a pivotal and cherished market for Swiss-Belhotel International.

Swiss-Belhotel International is currently managing a diverse portfolio of 81 hotels and resorts across 48 cities across Indonesia, Swiss-Belhotel International is all set to extend its footprint with upcoming projects in strategic locations such as Jakarta, Indramayu, Yogyakarta, Bali, Labuan Bajo, and Ambon.

The journey within this captivating archipelago has been nothing short of extraordinary. Starting from secondary cities, the group has made its mark in the heart of capital cities, extended warm hospitality to bustling airport areas, and graced rest areas along the toll roads of Java and Sumatra.

Swiss-Belcourt Lombok

Emmanuel Guillard, Senior Vice President of Operations and Development at Swiss-Belhotel International for Indonesia, expressed the company’s excitement in 2024 onwards, “Embracing the anticipation of 2024 and beyond, Swiss-Belhotel International will unfold a new chapter with the introduction of our upcoming hotels in Indonesia. Our expansion goes beyond the well-known landscapes of Jakarta, Yogyakarta, and Bali as we extend our reach to third-tier cities like Indramayu. Additionally, our journey takes us to the enchanting realms of Eastern Indonesia, with Ambon and Labuan Bajo, promising destinations brimming with tourism potential for both local and international visitors.”

Swiss-Belhotel International’s commitment lies in continuous innovation, staying abreast of ongoing trends, listening to valuable suggestions from our guests, and, most importantly, providing the signature-friendly service and solutions that define Swiss-Belhotel International. In our future developments, we remain dedicated to expanding our mission and vision by growing our portfolio across diverse market segments in Indonesia,” added Emmanuel.

Established in 1987, Swiss-Belhotel International has etched a compelling legacy of excellence. Renowned as the preferred brand in the hospitality realm, the company adeptly manages a portfolio exceeding 125* hotels, resorts, and projects worldwide. Its reach spans diverse regions, including Indonesia, China, Malaysia, Philippines, Vietnam, Thailand, Bahrain, Egypt, Iraq, Kuwait, Oman, Qatar, Saudi Arabia, United Arab Emirates, Kenya, Australia, New Zealand, and Tanzania.

At the core of Swiss-Belhotel International lies a diverse collection of 16 (sixteen) distinctive brands, spanning the spectrum from budget to upper upscale classifications. The comprehensive brand lineup includes Grand Swiss-Belhotel, Grand Swiss-Belresort, MĀUA and Bohemia Collections, Swiss-Belvillas, Swiss-Belsuites, Swiss-Belboutique, Swiss-Belhotel, Swiss-Belresort, Swiss-Belresidences, Swiss-Belinn, Swiss-Belexpress, Swiss-Belcourt, and Zest Hotel.

Each brand reflects the commitment to delivering exceptional experiences across various hospitality industry segments, solidifying Swiss-Belhotel International’s standing as a beacon of hospitality innovation and service excellence.

Co-Founder & Chief Editor - TravelDailyNews Media Network | + Articles

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.