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With over 55% of Indians keen to travel during the monsoons Thomas cook India & SOTC seize the opportunity

Key Segments: millennials/working professionals, group of friends, couples, solo travelers.

Mumbai, India – Indians are displaying increased appetite for travel during low season to get away from crowds and avail of attractive off-season pricing. Thomas Cook (India) Limited, India’s leading omnichannel travel services company and its Group Company, SOTC Travel, have curated a distinctive portfolio of monsoon getaways targeting India’s millennials/working professionals, group of friends, couples, adventure enthusiasts and solo travellers. The diverse range of products includes unique getaways, biking trips, hiking/trekking tours across price points – from budget to luxury starting at Rs. 16,799.00* for 4 days.

Thomas Cook & SOTC’s internal data reveals that over 55% respondents indicate strong appetite for monsoon travel – and this is across India’s metros, mini metros, tier 2-3 cities. Indians are quintessential value seekers and hence intent to maximise on low season discounts from airlines and hotels, together with special offers/complimentary add-on benefits.

Monsoons showcase nature at its vibrant best – with pleasant weather, a refreshing green cover and waterfalls/water bodies in full flow. Capturing the season’s unparalleled beauty, Thomas Cook and SOTC’s Monsoon Holidays offer travellers a range of exceptional experiences: self-drive holidays and outdoor-adventure journeys of discovery and rejuvenating spa-wellness programs.
 
Outdoor lovers can opt for thrilling game drives at leading national parks like Kanha, Bandhavgarh and Corbett or monsoon hiking/trekking (Uttarakhand’s Valley of Flowers, Ladakh’s Markha Valley, Kashmir Great Lakes).  Adventure seekers are spoilt for choice with high adrenaline experiences with : body surfing, bungee jumping, waterfall rappelling/trekking in Rishikesh and Lonavala; white water rafting in Ladakh, zip lining in Dawki, kayaking in Kerala, etc. Leisurely biking trips among quaint hamlets, lush meadows and tea/coffee plantations are also a top draw across India. June to August is said to be an ideal time for Kerala’s famed ayurveda treatments and a laid-back backwaters tour.

Thomas Cook and SOTC’s Monsoon Holidays incorporate the season’s top locales: hill retreats of Kodaikanal, Ooty, Coorg, Munnar, Vagamon; the rainforest areas of Wayanad, also beaches of Goa, Andamans, Kovalam and Varkala; North East’s Meghalaya and Sikkim; the serene backwaters of Kumarakom and forests of Thekkady.

Travellers in/around Delhi are keen on short & driveable holidays to Shimla, Manali, Dharamshala, Mcleodganj, Nainital, Mussoorie. For travellers based in Mumbai/Maharashtra & Gujarat: Rajmachi, Lohagad, Igatpuri, Lonavala, Matheran, Mahableshwar and Panhala feature prominently. Similarly, for travellers from Karnataka/Tamil Nadu: Hampi, Gokarna, Coorg, Pondicherry, Kanyakumari.

Mr. Rajeev Kale, President & Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited said, “Monsoons are traditionally a low season for travel and the perfect time to embrace the great outdoors and experience slow travel. And so, we have launched our special Monsoon Holidays with a diversity of offbeat getaways, biking trips, trekking tours and customizable trips. For millennials/young professionals, we have included high octane experiences like body surfing, white water rafting, waterfall rappelling/trekking, zip lining, dirt biking, kayaking, bungee jumping, etc.. Our holidays begin at an affordable price point of Rs. 16,799.00* for 4 days and extends to luxury options like the Palace on Wheels – a luxury train that exudes the bygone royal era of indulgence and grace, The Khyber Himalayan Resort & Spa, and more..”

Mr. Daniel D’souza President & Country Head – Holidays, SOTC Travel said, “The monsoon season is an experience by itself – with pleasant weather, a refreshing green cover and waterfalls making it the perfect season to explore offbeat destinations at attractive off-season pricing. Our Monsoon Holidays are curated for customers who want to get away from crowds and experience India’s untapped beauty amidst the rains. We invite our customers to book their monsoon getaway with us.”

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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