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KLCC: First business events alliance for Malaysia

Kuala Lumpur Convention Centre teams up with industry partners in the KLCC precinct to drive business events proposition.

KUALA LUMPUR – The Kuala Lumpur Convention Centre (the Centre) has established the Kuala Lumpur Convention Centre Business Events Alliance (KLCC BEA) in partnership with key business events players and stakeholders in the Kuala Lumpur City Centre (KLCC) precinct. The KLCC BEA is a powerful collective consisting of the Centre, leading hotels, professional event planners, shopping, dining, entertainment and transportation partners strategically located in the heart of the city, at the foot of the iconic Petronas Twin Towersand scenic KLCC Park.

The Centre’s General Manager, Alan Pryor, shared, “The alliance presents a compelling business events proposition that provides a seamless and single point of first contact for Meeting Planners and Event Organisers. A private sector initiative, the KLCC BEA allows us to market the fully-integrated city centre offering and create an all-inclusive proposition for meetings and events from a venue, planner, accommodation and entertainment perspective.”

He continued, “This initiative is to stimulate more collaborations and is the right time for us to package the KLCC precinct in a dynamic way to attract more international and regional events to the city, and grow Kuala Lumpur and Malaysia’s business events footprint.”

“Focused on providing a value proposition that will help drive lead generation and conversion, the partners of the alliance have come together to offer a specific set of benefits to Meeting Planners and Event Organisers.” Pryor explained, “We have developed a Benefits Programme which will provide customised value adds from each of the alliance partners.”

“The KLCC BEA partners include the Grand Hyatt Kuala Lumpur, Impiana KLCC Hotel, Mandarin Oriental Hotel Kuala Lumpur, the Marini’s Group, MCI Malaysia, Suria KLCC Shopping Mall and Traders Hotel Kuala Lumpur,” Pryor concluded.

(From L to R) Yap Shook Fung, Managing Director Malaysia, MCI; Christian Nannucci, General Manager, Traders Hotel Kuala Lumpur; Aarron Nelson, General Manager, Impiana KLCC Hotel; Robert Dallimore, General Manager, Grand Hyatt Kuala Lumpur; Alan Pryor, General Manager, Kuala Lumpur Convention Centre; Frank Stocek General Manager, Mandarin Oriental Kuala Lumpur; Ginny Ng Group, Head of Business Development & Communications for the Marini’s Group; Francis Tan Chief Operating Officer, Suria KLCC Sdn Bhd and Angeline van den Broecke, Director of Sales & Marketing, Kuala Lumpur Convention Centre during the inaugural Kuala Lumpur Convention Centre Business Events Alliance monthly meeting

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Tatiana is the news co-ordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes to monitor the hundrends of news sources of TravelDailyNews Media Network and skim the most important according to our strategy. She holds a Bachelor degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.

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