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Spain experiences 420% surge in Chinese tourists in H1 2023

Chinese Tourists in Spain

In the first half of 2023, Spain sees a significant increase in Chinese tourist arrivals, with expectations of stronger connections in the coming months, according to Turespana.

MADRID, SPAIN – Spanish tourism agency Turespana reported a 420% rise in the number of Chinese tourists visiting Spain in the first six months of 2023. The report indicated that a total of 135,715 Chinese travelers arrived in Spain during this period, a significant jump from the 26,085 visitors between January and June 2021.

This uptick in travel was warmly received by Spain’s acting Minister of Industry, Trade, and Tourism, Hector Gomez. He expressed that the resurgence of Chinese tourists, especially post-pandemic, bodes well for Spain’s tourism sector.

Gomez anticipates an expansion in flight connections between Spain and China in the latter half of 2023. “With the introduction of new flights this summer, we aim to restore 80% of the connectivity levels we enjoyed before the pandemic,” commented Gomez. He confidently projected, “2024 will undoubtedly witness a complete revival of this crucial market for our nation.”

For context, the Spanish Statistical Office (INE) recorded 700,750 Chinese tourists visiting Spain in 2019, prior to the COVID-19 pandemic’s onset.

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