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Pacific tourism leaders commit to sustainable tourism transformation

SPTO’s Council of Tourism Ministers endorsed the Pacific Sustainable Tourism Policy Framework at the annual meeting of the Council, held on 28th October 2021.

Supported by 20 countries in the region, this signals the ambition of Pacific leaders to use tourism to support the wellbeing of Pacific people and their island and ocean resources and ecosystems.

Tourism ministers from across the Pacific have endorsed the Pacific Sustainable Tourism Policy Framework (PSTPF), committing their long- term support to rebuild and transform Pacific tourism so that it is resilient, prosperous and more inclusive. 

Supported by 20 countries in the region, this signals the ambition of Pacific leaders to use tourism to support the wellbeing of Pacific people and their island and ocean resources and ecosystems. This commitment is further bolstered by support from a coalition of tourism leaders including the industry, community and development partners. 

The PSTPF recognizes that tourism has the potential to bring about positive change to the lives of Pacific people and the quality of their environment so that it can be enjoyed by generations to come. It acknowledges tourism as an avenue to rebuild economies, provide decent work opportunities, reduce poverty, enhance social inclusion, and protect natural and cultural assets. 

In that regard, SPTO CEO, Mr. Christopher Cocker, noted the importance of leaders’ recognition of tourism as a force for positive change. 

“We see tourism as a vaka, the vessel we use to navigate towards greater sustainability and the resilience of our people, our islands and our ocean,” he said.

“Our shared vision is that by 2030 we are empowered by, and benefitting from tourism that is resilient, prosperous and inclusive and certainly with COP26 currently underway, this commitment couldn’t have come at a better time”. 

“Through the PSTPF, SPTO and its membership are showing the world that the Pacific region is standing up and taking action to transform tourism in our region”, said Mr. Cocker. 

Whilst discussing the Framework at SPTO’s Council of Tourism Ministers meeting last week, the Council acknowledged that responsibility for implementation of the Framework will be a joint effort, requiring partnership between governments, industries, civil society organisations, development partners and the community.  

Moreover, it was noted that implementing the policies and actions within this Framework will enable the SPTO and its partners to contribute to the 2030 Agenda and the Sustainable Development Goals as well as other global, regional and national commitments.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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