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Dive into the highlights and takeaways from the 31st IT&CM Asia and 26th CTW Asia-Pacific 2023 event for MICE, Association and Corporate Buyers. Discover the impact on sustainable tourism and new opportunities in the travel and hospitality sector.
The travel and hospitality sectors were abuzz with the conclusion of the 31st IT&CM (Incentives, Conferences, and Meetings) Asia and the 26th CTW (Corporate Travel World) Asia-Pacific 2023. Hosted in Bangkok, Thailand from September 26th to 28th, this year’s event was nothing short of a spectacle, marking a triumphant return to in-person events, enriched with a myriad of activities, networking sessions, and knowledge components.
Unprecedented Turnout and Global Participation
With participation from over 240 new and returning destinations and brands, the event also welcomed over 400 MICE, Association, and Corporate Buyers hailing from more than 50 countries and territories. This diverse participation enabled a plethora of procurement and networking opportunities, setting new standards for global engagement within the industry.
Inclusive Networking and Deeper Connections
Asia Ability played a pivotal role in facilitating connections among delegates through its ice-breaking session, “Say Hi to Everyone.” This led to the initiation of new meetings and the forging of deeper relationships among industry professionals.
Exploring Local Landscapes and Cultures
Pre-registered delegates were offered a distinctive cultural experience with a tour around The Chaopraya Charming and Saneh Bangkok. Furthermore, participants relished their time at Topgolf Megacity, which added an enjoyable facet to the business-oriented agenda.
Keynote Address and Opening Ceremony
Mr. Bhummikitti Ruktaengam, President of the Sustainable Tourism Development Foundation and Adviser of the Phuket Tourist Association, delivered the opening keynote. He shed light on the criticality of tourism-MICE partnerships in empowering Thai communities. The opening day reached its zenith with an evening ceremony co-hosted by the Thailand Convention and Exhibition Bureau, featuring a myriad of Thai culinary delights and traditional performances.
The Exhibitions and Business Engagements
Pattaya MICE City’s stance on Pattaya being a multifaceted destination was of particular interest to many delegates. Meanwhile, exhibitors like MEET TAIWAN and Macao Trade And Investment Promotion Institute engaged the audience with food tasting, Lion Dance Performances, and destination showcases. The Thai Convention and Exhibition Bureau captivated attention through Augmented Reality experiences, while The Mulia Hotel & Resort Bali held an enticing lucky draw.
Concluding Observations
Feedback from delegates unanimously praised the event’s diversified approach to networking and education. Expanded appointment sessions allowed participants the flexibility to juggle various activities, from brand engagements to knowledge sessions and showcases.
In summary, the 31st IT&CM Asia and 26th CTW Asia-Pacific 2023 event has not just marked a successful return to in-person events but has also set new precedents in global networking, partnership opportunities, and community engagement within the travel and hospitality sectors.
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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
