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The DMC Network collaborates with Tourism Portfolio to extend its global reach, focusing on boosting business for North American and Mexican DMCs. The partnership aims to enhance cross-border event planning and execution.
The DMC Network announced a new sales partnership with Tourism Portfolio. The partnership will expand the Network’s overseas reach and grow business for the Network’s independent DMC partners throughout North America and Mexico.
This partnership with Tourism Portfolio, a leading representation company based in Australia, will be managed for the DMC Network by Vice President of Business Development Aoife Delaney.
“We’re thrilled to connect in with such a great organization that will serve as a true sales partner for the DMC Network,” confirmed Delaney. “We have some fantastic clients from the Australian and New Zealand market, but we really have only scratched the surface here. There is so much more that we could be doing to showcase our capabilities outbound from this region, and we are excited to partner with Tourism Portfolio to bring our destinations to life in this marketplace. This is an exciting time for us!’’
The DMC Network will be incorporated throughout Tourism Portfolio’s sales and marketing activities and benefit from regular ongoing sales support that will showcase firsthand the creativity and credentials of DMC Network partners to planners in two newer source markets.
The partnership will ultimately ease the ability of Australian and New Zealand-based planners to do business with their US and Mexican colleagues and to confidently build trust and solid working relationships throughout the DMC Network.
“This is a dream partnership for us at Tourism Portfolio,’’ said Tourism Portfolio Managing Director Donna Kessler. “Our clients share so many of the same values as the DMC Network when it comes to creating memorable experiences for their guests, and we are excited to shine a new spotlight on the incredible work the DMC Network does in bringing events to life that highlight the best of their destinations in North America and Mexico.”
The new partnership agreement will take effect immediately, with the DMC Network set to formally celebrate the partnership launch next month during IMEX America.
George, in his capacity as an intern, diligently oversees the flow of news, assists in the publication of content, and delves into the strategies of social media distribution. He is currently pursuing his studies in Business Administration at the Athens University of Economics and Business.
