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Business and friends; selling on social networks

  • Selling on social networks is an increasingly popular strategy for businesses online
  • When social networks are built entirely on connections and credibility – how and when is it OK to make a sales pitch?

Once upon time, the term sales was considered a dirty word on social networks. As social media for business has taken off, so too has the increased familiarity of brands online through increased communication and relationship-building.

Getting your branding right can absolutely be done. Thinking about what your customer already knows and what information they might be after, social media can allow you to inform customers on a one to one basis like never before.
For ideas and inspiration on how you can tackle social media, learn from these examples above.

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TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.

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