With IHG One Rewards, members can access exclusive experiences specially curated by rapper Yung Raja (Singapore), singer-actor Golf Pichaya (Thailand), and model-actress Ninh Duong Lan Ngọc (Vietnam) – inviting one and all to ‘Guest How You Guest’.
SINGAPORE – In line with its purpose of providing all guests with True Hospitality, IHG Hotels & Resorts invites travellers to be their authentic selves by unveiling yet another series of thoughtful collaborations – this time, designed to allow IHG One Rewards members to experience how their favourite personalities like to be cared for at IHG properties, in tandem with IHG’s new global marketing campaign, Guest How You Guest.
Celebrities are experts when it comes to living that hotel life, turning guest rooms into their personal sanctuaries as they travel the world. IHG Hotels & Resorts is now sharing that expertise as it aims to show the world that there is no one way to guest and all are welcome to travel on their own terms when they choose to stay at any of IHG’s 6,000 hotels and 17 brands.
IHG is teaming up with diverse and exceptional talent to bring one-of-a-kind stays that give fans a chance to travel like the stars. As part of the all-new IHG One Rewards loyalty programme, several exclusive and thoughtfully chosen celebrity experiences will continue to be announced in the coming months available for members, letting them guest like their favourite celebrities when they stay with IHG properties.
Rajit Sukumaran, Managing Director, Southeast Asia and Korea for IHG Hotels & Resorts, said: “At IHG Hotels & Resorts, we make space to care for all types of travellers. Our collaborations with Yung Raja, Golf, and Lan Ngoc allow us to bring that idea to life in a really special way and deliver a unique experience our guests will remember for years to come.”
Guest How You Guest first kicked off in the US with GRAMMY award-winning artist Jazmine Sullivan and former world number 1 tennis player Andy Roddick, and will arrive in Singapore, Thailand, and Vietnam from November 2022, with yet another exciting series of one-of-a-kind stays at IHG properties across Southeast Asia. Curated in collaboration with prominent stars in the region and tailored to their guesting preferences, these limited-time stays will feature how they like to guest in their individual ways, culminating into bookable experiences exclusively available to IHG One Rewards members.
From a culturally immersive stay at Holiday Inn Singapore Little India handpicked by Singaporean-Indian rapper Yung Raja, to a recharging and relaxed stay itinerary at the Hotel Indigo Bangkok Wireless Road curated by actor Golf Pichaya, and to an indulgent Presidential Suite experience at the iconic InterContinental Hanoi Westlake by actress-model Ninh Duong Lan Ngọc – guests will have the opportunity to travel like their favourite personalities and be pampered the way they like to be pampered while on vacation.
The exclusive experience packages curated by Yung Raja, Golf Pichaya, and Ninh Duong Lan Ngọc will be bookable by IHG One Rewards members at Holiday Inn Singapore Little India, Hotel Indigo Bangkok Wireless Road and InterContinental Hanoi Westlake from November 2022 onwards.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
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