Far East Hospitality, a major hotel and service residence operator located in both Singapore and Malaysia, selected CRS solutions from Trust International for its products’ distribution in a bid to strengthen its presence in Asia Pacific.
SINGAPORE – Far East Hospitality has announced the selection of Trust International as their partner for worldwide distribution. The new agreement with Far East Hospitality, the hospitality management business of Far East Orchard, a listed company under Far East Organization includes its portfolio in Singapore with hotels and serviced residences with a combined inventory of more than 3,400 units as well as residences in Kuala Lumpur, Malaysia.
Through its four brands – Oasia, Quincy, Village and Far East Collection – Far East Hospitality offers a diverse emporium of short and long-term accommodation options island wide for business and leisure guests.
Through the Voyager CRS, Far East Hospitality will be able to develop and maximize a comprehensive distribution infrastructure, including national and international OTAs, its own Internet booking engines for their websites, as well as the GDS. An integral part of the technology solution will be the centralized commission payment services to offer worldwide commission payments on behalf of the hotels and residences.
“Leisure and business travellers and bookers today want to be able to pick their accommodation options easily and quickly. Far East Hospitality understands and is constantly on the look-out for ways to match this need. By tapping on Trust’s technology solutions and capabilities, we are better able to extend our reach and offer greater convenience and value to potential guests worldwide,” said Raphael Saw, Chief Operating Officer of Far East Hospitality.
“We are excited to be working with such a forward looking company as Far East Hospitality as they implement their new distribution infrastructure. The fact that the agreement encompasses both technology and services highlights the very complex nature of hotel distribution today and demonstrates the true value that Trust brings to hospitality companies around the globe,” said Richard Wiegmann, Managing Director, Trust International.
Far East Hospitality Management is Singapore’s biggest hotels and serviced residences operator. It is the hospitality management arm of Far East Orchard Limited, a listed company under Far East Organization, Singapore’s largest private property developer. First established in the mid-2000s, Far East Hospitality offers home grown world class Singapore hospitality services for business and leisure travellers for short and long term stays, across a wide variety of premium accommodation options in choice locations. Far East Hospitality’s portfolio in Singapore comprises of eight hotels and nine serviced residences with a combined inventory of more than 3,600 units as well as the Sri Tiara residences in Kuala Lumpur, Malaysia. They include the multi award-winning Quincy Hotel, as well as Oasia Hotel Singapore, Changi Village Hotel, Orchard Scotts Residences and Orchard Parksuites.
Luc Citrinot a French national is a freelance journalist and consultant in tourism and air transport with over 20 years experience. Based in Paris and Bangkok, he works for various travel and air transport trade publications in Europe and Asia.
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