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The partnership will see Dettol Pro Solutions provide the same trusted Dettol products to Accor’s hotels, apartments and resorts to offer protection in reception, meeting and event spaces.
SYDNEY, AUSTRALIA – Reckitt’s Dettol Pro Solutions, a business-to-business program that helps protect organisations from a variety of industries from germs, has announced a partnership with Accor, the largest hotel operator in the Pacific. The partnership will see Dettol Pro Solutions provide the same trusted Dettol products to Accor’s hotels, apartments and resorts to offer protection in reception, meeting and event spaces.
As part of the alliance, event and meeting spaces within Accor’s properties, such as Novotel, Mercure and Sofitel, will provide hosts and guests with complimentary access to Dettol Instant Hand Sanitiser and other hygienically clean products, including Dettol’s 2in1 Hands and Surfaces Wipes and Disinfectant Cleaning Wipes, providing guests with trusted germ protection.
Reckitt research reveals that nine in 10 (92%) Australians say that hygiene measures and protocols of businesses and organisations they visit are important. Therefore providing comprehensive hygiene assurances and enhanced confidence to consumers is crucial.
As a program member, Accor establishments will be provided with Dettol branded signage to display in meeting and events rooms, entrance points and online to encourage good hand hygiene and assure visitors that the space is protected by Dettol. Team members will be provided with science-backed targeted cleaning protocols for high-traffic, high-touch areas such as lift buttons, touchscreens, and door handles.
David Rankine, General Manager of Reckitt Health ANZ said: “With Australians having used Dettol products for over 80 years inside the home, partnering with Accor to assist in protecting its guests when they are in their care, demonstrates both organisations’ commitment to hygiene and germ protection.”
He continued: “It has been a really tough few years for the hotel industry. We know from our latest research overseas that 80 per cent of people ‘definitely’ expect strict cleaning protocols in four and five star hotels. With Australia’s borders now open to international tourists, guests and team members can feel confident in the strict hygiene measures we are implementing together via the Dettol Pro Solutions program; Accor is well-placed to return to normal operations and capacity levels. We’re very proud to be supporting one of the world’s largest hotel operators with Reckitt’s industry-leading rigour and expertise.”
Sarah Derry, CEO of Accor Pacific, said: “We prioritise all people’s health and wellbeing, and our investment in this partnership with a brand as trusted as Dettol will bring peace of mind to all when working or staying at one of our properties or attending for a meeting or event.”
The partnership with Dettol Pro Solutions marks an evolution in Accor’s cleanliness protocols and standards. As a commitment to its strict hygiene standards, in 2020, Accor deployed the ALLSAFE label, developed with and vetted by Bureau Veritas, a French company that provides industry-leading testing, inspection and certification services for brands. The label represents Accor’s new elevated cleanliness protocols and standards which are audited by the Group’s operational experts or third-party auditors.
Beyond its approach to hygiene, Accor remains committed to delivering an exceptional meeting and event experience via access to the best technological innovations for customers. In this endeavour, Accor is partnering with one of the top global video conferencing solutions, Microsoft Teams, to deploy an ALL CONNECT meeting concept globally, which allows meeting planners to organise seamless hybrid meetings at Accor hotels. Accor hotels offer a range of solutions to meet the needs of their clients and work with other trusted suppliers such as Events Air, Encore and AV Dynamics.
From luxury to economy, Accor has more than 340 hotels, resorts and apartments to choose from in Australia, including international brands such as Sofitel, MGallery, Art Series, Pullman, Swissôtel, Grand Mercure, Peppers, The Sebel, Mantra, Novotel, Mercure, Tribe, BreakFree, ibis, ibis Styles and ibis Budget.
Tatiana is the news co-ordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her role includes to monitor the hundrends of news sources of TravelDailyNews Media Network and skim the most important according to our strategy. She holds a Bachelor degree in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she has been editor and editor-in-chief in various economic magazines and newspapers.
