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Bali & Beyond Travel Fair 2024: Showcasing Indonesia’s tourism diversity in Bali’s premier trade show


Bali & Beyond Travel Fair 2024 returns, highlighting Indonesia’s tourism richness and diversity with key industry stakeholders at Bali International Convention Centre.

DENPASAR, BALI – The Bali & Beyond Travel Fair (BBTF), Indonesia’s premier annual tourism trade show, is all set to return in 12th -14th June 2024 for its highly anticipated 10th edition. Celebrating the richness and diversity of Indonesia’s tourism industry, BBTF promises to bring together key stakeholders, industry experts, travel professionals, and enthusiasts from around the world at the Bali International Convention Centre (BICC) Nusa Dua – Bali.

BBTF has established itself as a pivotal platform for promoting Indonesia’s extensive array of tourism offerings, highlighting the country’s captivating destinations, hospitality services, and travel-related products.

“The Bali & Beyond Travel Fair has continually served as a catalyst for fostering partnerships, promoting sustainable tourism, and showcasing the unparalleled beauty of Indonesia,” said I Putu Winastra, the leading committee of the BBTF 2024 and the Chairman of Association of The Indonesian Tours and Travel Agencies (ASITA) Bali chapter, “We are excited to announce the return of BBTF in 2024, presenting a comprehensive showcase that underscores Indonesia’s position as a global tourism hub from Bali.”

Key features of BBTF 2024 include:
  • Destination Exhibitions: A diverse range of destinations from across Indonesia will be showcased, allowing participants to discover the unique cultural, natural, and adventure experiences each region as quality tourism has to offer.
  • B2B Sessions: The event will facilitate productive business-to-business meetings, fostering collaborations between tourism stakeholders, travel agents, hoteliers, airlines, and other industry players. Expected to reach more than 250 sellers or 9% increase from last year event to meet more than 400 buyers from expected to reach 51 countries.
  • Seminars and Workshops: Insightful sessions and workshops led by industry experts will delve into current trends, sustainable tourism practices, digital marketing strategies, and more. With the significant increase of long and short haul to Bali, the airport expansion and management as well as the welcome of recent international airlines with new routes are big subjects to discuss during the seminar.
  • Cultural Performances and Showcases: Attendees will have the chance to immerse themselves in Indonesia’s rich cultural heritage through live performances, arts, crafts, and culinary delights.

BBTF 2024 theme of “Exploring & Experiencing Sense of Indonesia’s Beauty” aims to reinforce Indonesia’s position as a top travel destination by highlighting its diverse attractions, promoting sustainable practices, and fostering collaborations that drive the tourism industry forward.

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