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Vietnamese media explore Sabah’s wonders on a FAM Trip, promoting Malaysia as a top destination for nature and culture enthusiasts.
HO CHI MINH CITY, VIETNAM – Tourism Malaysia Ho Chi Minh, in collaboration with Sabah Tourism Board and Malaysia Aviation Group (MAG) welcomed media representatives and travel bloggers from Vietnam to Kota Kinabalu, Sabah for ‘Feel Sabah’ Media Familiarisation Trip (FAM Trip) from 25 to 30 March 2024.
The six-day, five-night itinerary awaits participants to embark on an exciting journey, exploring iconic destinations such as the luxurious Gayana Marine Resort, the pristine Sepanggar Island, and the majestic Kiulu River. They will also experience the serenity of Our Land Eco Farm, the breathtaking Ranau highlands, the unique Desa Cattle Dairy Farm, the Sabah Tea Cottage, the vibrant Mari-Mari Cultural Village, and the enchanting Klias Wetlands in Beaufort.
The “Feel Sabah” FAM Trip serves as a gateway to introduce unique tourist destinations and showcase the captivating diversity and cultural richness of Malaysia while fostering a deeper connection between Tourism Malaysia, esteemed Vietnamese media outlets, and influential travel bloggers like Mr Tran Dang Dang Khoa and Mr Tran Viet Phuong.
This collaboration fosters opportunities for further cooperation and strengthens the connection between the two nations, aiming to significantly increase Vietnamese tourist arrivals in Malaysia, thus solidifying its position as a premier travel destination for Vietnamese travelers.
Madam Nor Hayati Zainuddin, Director of Tourism Malaysia in Vietnam, stated: “We are delighted to partner with Vietnamese media and travel bloggers to unveil Sabah’s remarkable biodiversity, natural wonders, and rich cultural tapestry as we gear up for Visit Malaysia 2026.
“This trip aligns perfectly with the growing Vietnamese travel trend towards sustainable, nature-focused, and culturally immersive destinations. We hope this unforgettable experience inspires countless Vietnamese travellers to visit Malaysia in the future as Sabah welcomed over 1,600 Vietnamese arrivals in 2023.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
