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In the lead up to summer, the partnership will see Experience Oz tap into the highly engaged CamperMate user base, which has increased 36% this year.
Travel technology company TripTech has appointed leading domestic holiday experience provider, Experience Oz as its exclusive market provider for the group across the ANZ region.
Part of Big Red Group, Experience Oz will be the experience provider for the popular CamperMate app and the newly released CamperMate.com, expanding Experience Oz’s current base and service offerings with a direct link into the caravan, camping and road trip sector.
The partnership extends across TripTech’s white label partner apps, including; Visitor Center’s for Australia and Tourism Holding Limited, the premier global tourism company app for RV rental. This marks an exciting time for the CamperMate community with the launch of the CamperMate ‘Take Back Summer’ Campaign with inspirational summer tips and Experience Oz prizes up for grabs.
With over 300,000 downloads and 3+ million user search sessions alone in 2022, CamperMate is an in-demand app and website for road trippers and outdoor enthusiasts. The platform helps independent travellers plan and book pre-trip and in-trip experiences, with timely deals and tips on the best camping and road trip options through its platform.
Big Red Group Chief Marketing Officer Paul Connell, comments: “Our partnership with Campermate will help us to continue on our mission to shift the way people experience life and to ensure that people don’t just visit Australia, but they truly experience it.
“Whether on a 4WD road trip or camping adventure, Experience Oz helps make your holiday extraordinary. With over 3,000 soul-stirring, unforgettable tours and experiences, it gives travellers the chance to experience more for less.
“It’s also testament to the level at which our digital transformation now enables us to serve experiences through partners and a broader ecosystem, as well as bringing our experience partners customers through our B2C brands.”
Campermate Chief Operating Officer Matt Johnson, comments: “CamperMate is more than just a travel app or a booking site, it is a growing community of travel enthusiasts who want to partake in and share their experiences.
“Partnering with Big Red Group gives us the depth of experience options our users desire to be able to seek inspiration, plan and book both pre and in-trip getaways.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
