Geared to North American travellers, a new website from Zhangjiajie Tourism Board wants to highlight the beauty of one of China’s most spectacular national park, which served as a original scenery to blockbuster movie Avatar.
BEIJING – The United States has the Grand Canyon, Yosemite and Yellowstone… and China has Zhangjiajie, a national park of other-worldly natural beauty that can be experienced by your clients in all four seasons. Zhangjiajie Tourism Board has launched a website designed specifically for North American travelers, in response to rapid growth in inbound tourism from the U.S. and Canada.
The website, zhangjiajietourism.us, features a wealth of information about Zhangjiajie, which is located in the Hunan Province of south-central China, and which served as the inspiration for Academy Award-winning director James Cameron’s blockbuster film Avatar.
The new website provides information about the area’s top scenic spots, what to see and do, as well as trip-planning details and vacation packages offered to travelers from North America. The multimedia section of the site also includes photos and video of the many breathtaking sites seen in Zhangjiajie, from the towering sandstone pillars of the Wulingyuan Scenic Area, which is a UNESCO World Heritage Site, to the theatre and dance of the region, and even the native macaque monkeys.
The vacation packages section of the website highlights current travel packages, with both air-inclusive packages and land-only tours.
Zhangjiajie was recognised in 1982 as China’s first national forest park covering an area of 4,810 ha as part of Wulingyuan Scenic Area. In 1992, Wulingyuan was officially recognized as a UNESCO World Heritage Site. It was then approved by the Ministry of Land and Resources as Zhangjiajie Sandstone Peak Forest National Geopark (3,600 km2) in 2001. In 2004, Zhangjiajie Geopark was also listed as a UNESCO Global Geopark.
Luc Citrinot a French national is a freelance journalist and consultant in tourism and air transport with over 20 years experience. Based in Paris and Bangkok, he works for various travel and air transport trade publications in Europe and Asia.
