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The Golden Tulip Hotel Group announces that it has plans to develop over 100 new hotels over the next five years in Asia. By the end of 2011 alone, five new properties will be open in South East Asia, in Bangkok, Phuket, Hua Hin and a further eight in development. In India there are currently seven hotels operational in Delhi, Jaipur, Lucknow, Bhilai, Ranchi, Mandawa and Amritsar and by the end of 2011 another twenty hotels. For China there are three hotels operational and 25 hotels by end of following year: and this is just the beginning.
Golden Tulip concentrates on operating city-centre properties and attracting business travellers with their economy business brands Tulip Inn and the Four Star Golden Tulip Hotel. Leisure travellers are catered for in the luxurious, Golden Tulip Resorts in exotic locales such as Bali or Phuket.
Golden Tulip Hotels is part of Louvre Hotels which manages seven brands globally. The combined Louvre Group currently operate over 1000 hotels in 48 countries and is making a real impact here in Asia, with regional offices in Delhi, Shanghai and Bangkok, which latter office oversees an expansion into the lucrative markets of ASEAN.
Already planned are Tulip Inns in Pattaya, Jakarta, Kuala Lumpur, Kota Kinabalu, Phnom Penh and Sumatra, while Golden Tulip properties are planned for Bali, Bangkok and Hua Hin.
Besides the above described growth a total of approx 30 hotels are planned in South East Asia, and the main other growth areas in the next 5 years will be with the roll out of Golden Tulip and Tulip Inn Brands in India with another 40 hotels and China with another 30 hotels.
Premiere Classe
Under Louvre Hotels, the group will also expand with the budget hotel group and the group has announced a roll out of twenty five (25) “Premiere Classe” hotels in the main secondary cities in Indonesia, starting in 2012.
Offering international standards and local flavours Golden Tulip hotels doesn’t take a one-size-fits-all approach to its hotels. Rather they adapt their hotels to the local culture, meaning that each property is unique and offers a taste of the local traditions. Current properties in Thailand include the Golden Tulip Mangosteen Resort and Spa in Phuket; a luxury boutique villa resort, the Golden Tulip Sovereign in Bangkok and Golden Tulip Mandison Suites to be opened May 2011. These new Bangkok properties are showcases for the brand.
The 24-storey Golden Tulip Sovereign Hotel off Rama IX road was opened to the world last month. Formerly the Radisson, the new hotel represents a major investment in the capital and the 448 guest rooms and suites as well as its many food outlets will appeal to both business and leisure travellers. In addition, the 12 meeting rooms and state-of-the-art business centre will ensure that the Golden Tulip Sovereign Hotel becomes a major player in the city’s MICE scene.
On Sukhumvit Soi 20, the four-star Golden Tulip Mandison Suites are perfect for people who want to be at the centre of things. The 120 suites are located next to the BTS Skytrain and MRTA and are within walking distance of the main business districts, fine dining and entertainment.
Mark van Ogtrop, Managing Director for Golden Tulip in Southeast Asia, says “We forecast growth and an increase in the number of visitors to Thailand and the region. This growth will primarily originate from within Asia. There is also a shift in the demand towards mid-tier and budget accommodation with travellers looking for more value for money, an area where there are not yet that many international brands.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
