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PIA using Sabre Airline Solutions technology to meet e-ticketing targets by IATA deadline

Pakistan International Airlines (PIA) is using Sabre Airline Solutions technology to let customers book e-tickets over the Internet and pay by credit card. The airline has introduced e-ticketing for all…

Pakistan International Airlines (PIA) is using Sabre Airline Solutions technology to let customers book e-tickets over the Internet and pay by credit card. The airline has introduced e-ticketing for all bookings made directly with the airline and through travel agencies, eliminating paper ticketing long before the IATA-mandated deadline of 31 December 2007.

The airline has rolled out its Internet-based SabreSonic Web application in major regional markets, enabling it to issue e-tickets for online bookings. SabreSonic Web is planned for introduction in all international markets in 2007. Additionally, PIA is implementing kiosk and Web check-in applications. These initiatives are a part of the airline’s Customer First service upgrade programme.

Tariq Kirmani, chairman of PIA, said: “With our Customer First programme, we plan to offer efficient e-ticketing services to our customers in all markets that PIA serves. We turned to Sabre Airline Solutions for assistance with this based on its industry expertise and experience and our long-standing partnership.”

PIA is expected to join the Sabre Airline Solutions Interline Electronic Ticketing Hub during the first quarter of 2007, joining airlines such as American Airlines, British Airways, Cathay Pacific, Continental, Delta, Emirates, Gulf Air, JAL, Qantas and Singapore Airlines.

The PIA e-ticketing and Internet booking projects are based around components of the SabreSonic Passenger Solutions suite of traveller management technology – part of a portfolio of more than 100 integrated products.

“Sabre Airline Solutions welcomes the opportunity to enable this improvement in PIA’s product and customer service. This is a significant step forward for the travel industry in the region and for the IATA e-ticketing mandate,” said Steve Clampett, Sabre Airline Solutions’ president of products and solutions. “It also extends the role that we already play in providing global distribution services, reservations, check in and other systems services to PIA and Pakistan aviation sector.”

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Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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