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Paul Hayward from Bangkok Thailand, co-founder of Panthera Groups inaugurates New Sugar Club in Phuket with the performance from Rae Sremmund

The New Sugar Club Phuket operated by Panthera Group Paul Hayward Bangkok Thailand

Dedicated to Hip Hop 24/7/365, the Sugar Club in Phuket has the same heart spirit and authenticity as its sister club in Bangkok, both operated by Panthera Group Bangkok Thailand which is co-founded by Paul Hayward.

Multi-Platinum selling, ‘Billboard Hot 100’ No.1 Rap duo Rae Sremmurd touched down in Thailand for the first time to perform live at Panthera Group Thailand’s brand-new Sugar Club in Phuket. The duo sent Thailand’s hard-core hip-hop fans wild with hits ‘No Type’ ‘Swang’ and ‘No Flex Zone’, as well as rapping up a storm with their No. 1 hit ‘Black Beetles’. The pairs rendition of French Montana’s ‘Unforgettable’, which Swae Lee collaborated on quite literally set the ‘Roof on Fire’, pun intended. Paul Hayward, co-founder of Panthera Group Bangkok Thailand booked the talented duo made up of brothers Slim Jxmmi and Swae Lee to live up to the new Sugar Clubs bold declaration, “WE OWN HIP HOP!”.  

Paul Hayward from Bangkok Thailand and operator of the Sugar Clubs in Bangkok and Phuket said, “Booking Rae Sremmurd was a real coup, Slim Jxmmi and Swae Lee were absolutely amazing. The way they owned the stage blew the crowd away. These guys are platinum selling artists, but they were so humble. They took the time to come down from the green room after their set and mingle with their fans, that’s rare for international stars. The whole night ramped up a gear when they did an unexpected extra set. It was an unforgettable night at the Sugar Club and another feather in Panthera Group Thailand’s cap!”

Panthera Group Thailand’s Sugar Clubs’ capitalise on the fact that Thailand, in particular Bangkok and Phuket, are known as a melting pot of cultures. Hip-hop and rap have enabled Thailand’s youth to vocalise social critiques to a mainstream audience. Paul Hayward in Bangkok, Thailand, co-founder of Panthera Group has tapped into the fact that rap and hip-hop could be a game changer for Thai society, allowing Generation Z to create new cultural possibilities. Panthera Group Thailand’s Sugar Clubs’ are where Thai fans can go to hear a non-stop mix of high-energy hip-hop beats from international and homegrown turntable masters and rap artists. It’s also a place where B-Boys can throw down and display their best moves on a stage that’s worthy of their talents.

Dedicated to Hip Hop 24/7/365, the Sugar Club in Phuket has the same heart spirit and authenticity as its sister club in Bangkok. The very best of Thailand’s hip-hop heavy weights will be setting the new Sugar Clubs stage on fire with dope flows and ill rhymes. Paul Hayward and Panthera Group Bangkok Thailand aim to make sure the new venue caters to all styles and tastes from all corners of Thailand’s hip-hop industry.

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