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Novotel Hyderabad has achieved the prestigious Green Globe Certified status under the global Certification programme. The global programme recognises Novotel Hyderabad’s commitment to operating at the world’s highest environmental standard. Green Globe is the global benchmarking and certification programme for sustainable Travel and Tourism.
The Novotel Hyderabad was assessed according to eight performance criteria that will guarantee, among other things, better waste management, less pollution, and energy and water consumption control. After a benchmarking phase of six months, the Novotel Hyderabad was audited in order to obtain Green Globe certification, and will undergo the same process every year in order to guarantee that the criteria are maintained.
Green Globe provides a framework for organizations to achieve the desired outcomes for sustainable tourism as set out in the final report of the World Summit for Sustainable Development held in Johannesburg in 2002. The Certification process involves either an onsite audit or offsite assessment by an independent third party Green Globe Accredited Assessor
“We are indeed excited about being the first ever hotel in the city to be Green Globe certified. We chose to demonstrate our commitment to the environment by undertaking Certification – the highest level of the Green Globe programme. The successful completion of the Certification process demonstrates Novotel Hyderabad’s strong commitment to the principles of environmental sustainability. Increasingly organisations are becoming more and more conscious of eco-friendly procedures and are seeking to be associated only with like-minded partners. I am confident that the sustainable development programme at Novotel Hyderabad will offer us an unprecedented edge,” says Pavithran Nambiar, General Manager, Novotel Hyderabad.
Stewart Moore, CEO of EC3 Global (management company of Green Globe) says: “I am delighted that Novotel Hyderabad has achieved Certified status. Novotel Hyderabad is a prime example of being committed to environmentally sustainable tourism. They have demonstrated through a variety of initiatives, that their business and its employees can make a difference by reducing their environmental impact. The commitment they have shown in their achievements and by participating in the Green Globe programme set an example for other businesses to follow.”
Novotel: synonymous with respect for the environment,
Novotel’s long-term commitment for the environment began as a part of Accor’s Earth Guest programme and is now embraced as an integral part of the hotel brand network. In order to affirm this operational commitment, in July 2007 Novotel began its association with Green Globe, the international environmental certification programme for responsible travel and tourism, through an initial pilot phase of 28 hotels in 12 countries across five continents.
By 2010 100% of Novotel hotels will be participating in the Green Globe environmental certification programme. With this commitment, Novotel reaffirms its primary goal: to be – and to remain – the benchmark in terms of hotel innovation.
By doing so Novotel has become the leading hotel brand in the segment to involve its entire network in sustainable development.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
