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Jet Airways to implement automated online risk management solution

Jet Airways will be the first airline in India to implement an automated online risk (fraud) management solution as the carrier announced. Jet Airways is partnering with CyberSource Ltd., a wholly owned subsidiary of CyberSource Corporation and…

Jet Airways will be the first airline in India to implement an automated online risk (fraud) management solution as the carrier announced. Jet Airways is partnering with CyberSource Ltd., a wholly owned subsidiary of CyberSource Corporation and provider of electronic payment and risk management solutions to implement this new solution.

Previously, Jet Airways has relied on its internal solution and review processes when managing its online payments. With CyberSource’s Decision Manager, Jet Airways can now update its procedure with an automated and flexible risk management solution specifically tailored to the Indian market. Jet Airways selected CyberSource’s Decision Manager based on the product’s proven flexibility, reliability, scalability, as well as CyberSource’s reputation in the payment industry.

Decision Manager automatically evaluates transactions in real-time. Based on a combination of rules determined by Jet Airways, the airline is able to estimate whether the online ticket purchase should be accepted, rejected or reviewed. All this happens within a span of a few seconds. The rules can be updated at any time via an easy-to-use business interface. This flexibility enables companies to continually adapt fraud screening strategies to meet the unique requirements in the marketplace.

Mr. Gaurang Shetty, vice president, marketing at Jet Airways, commented, “In keeping with our traditions of being first movers in Indian aviation and employing the world’s leading-edge technology, we implemented CyberSource’s solution, Decision Manager, which we believe will help us take proactive action on suspect online ticket purchases, thus reducing fraud. We are committed to customer data security with credit card security being a top-most priority at Jet Airways.”

Mr. Shetty further added, “Our recently implemented enhanced online payment security, viz. Verified by Visa and MasterCard SecureCode, along with Decision Manager, will now give our customers further confidence to transact using their credit cards on jetairways.com.”

Dr. Akif Khan, head of client and technical services at CyberSource, said, “We have been working closely with Jet Airways to understand the fraud trends in India and to help ensure that our solutions meet the unique requirements of this market. Our experience in the airline industry, together with the robust and scalable nature of Decision Manager, were key factors in securing this contract. By understanding the major payment and risk management challenges in India, CyberSource offers merchants a combination of local market knowledge and industry expertise, with the goal of helping Indian organizations maximize their online revenue opportunities.”

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Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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