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As a leader in the global hospitality industry, Fairmont Hotels & Resorts is pleased to be the recipient of six Hospitality Sales & Marketing Association International (HSMAI) Adrian Awards, which honor outstanding achievement in advertising, public relations and digital marketing in the travel industry.
As a testament to the company’s leadership and expertise in this area, the brand was recognized in a wide variety of marketing and communications disciplines including Social Media/Social Networking (Gold) for EveryonesAnOriginal.com Online Community, Leader in Sustainability Tourism Award (Gold) for Fairmont’s Green Partnership Program, Leader in Sustainability Tourism Award (Gold) for Fairmont’s H20 Packages, Loyalty Program Member Marketing (Silver) for Fairmont Presidents Club, Fairmont’s Mobile Application (Silver) and Fairmont’s Search Marketing Strategy (Bronze).
Brian Richardson, vice president, brand marketing & communications, Fairmont Hotels & Resorts, commented on the recent marks of distinction. “Our team works extremely hard to produce dynamic and creative campaigns that highlight our world-class portfolio and we are honored to have our industry peers recognize these efforts.”
HSMAI is a global organization of sales and marketing professionals representing all segments of the hospitality industry. HSMAI Adrian Award applications are reviewed by approximately 200 industry experts who are comprised of advertising, public relations, media and Internet marketing professionals, along with leading members of the travel community. Entries are evaluated in five equally weighted categories: marketing objectives, creativity, quality, content and results.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
