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Air Miles – the world’s leading multi-participant loyalty programme – has launched a special Ramadan promotion in conjunction with one of its key partners, Abela Supermarkets.
The promotion – which will be running daily throughout the Holy Month – gives Air Miles members using their Card in an Abela supermarket in Abu Dhabi the chance to win AED 600 worth of vouchers everyday, which can be redeemed in store.
Speaking of the promotion, Dave Battiston CEO Air Miles, Middle East said: “Ramadan is an extremely special time for people working and living in the Middle East, and to honour this we have teamed up with one of our top participants, Abela Supermarkets to offer a daily reward to one lucky Air Miles member.
“Air Miles staff will be on hand at branded kiosks in Abela Supermarkets to help new members to sign up and begin benefiting from earning loyalty points. This will also ensure that even people who don’t currently possess an Air Miles Card can sign up and then stand a chance of winning the prize. We are confident that the promotion will prove to be extremely popular with Abela customers,” added Battiston.
Air Miles has also recently introduced an instant redemption service throughout Abela Supermarkets which enables its members’ Miles to be instantly exchanged for items in store.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
