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Carlson Wagonlit Travel (CWT) has signed non-exclusive, global referral agreements with conTgo and WorldMate, enabling the company to extend some of its key products and services to SMS and smartphone platforms, which are provided by each supplier respectively. This is the first phase of an extensive plan CWT has to increasingly offer its products and services via mobile channels and social networks.
In an era where mobility is synonymous with connectivity, CWT is helping companies increase compliance, better manage costs and protect confidential information while enhancing travelers’ productivity, comfort and safety on the road.
To that end, travelers will be able to receive concise, easy-to-read itineraries from CWT via conTgo’s SMS platform and WorldMate’s premium mobile travel assistant application for the BlackBerry and iPhone. This application will be available for the Android platform later this year. In addition to personalized, synchronized itineraries, travelers will receive alerts if their flights are delayed or canceled and up-to-the-minute schedules through the WorldMate application. Companies with a global travel program and more than one online booking tool can authorize WorldMate to consolidate transactions from all corporate online reservation systems for added benefit.
CWT’s suite of security solutions, including health and safety alerts, real-time crisis communications and destination intelligence, can also be sent to travelers’ mobile phones via SMS. This is true for specially targeted messages regarding travel policy compliance and risk mitigation as well. Furthermore, via the conTgo SMS solution, travelers can get instant feedback to specific requests, including destination-related information.
Andrew Winterton, CWT president, suppliers, products & technology, said: “Today, mobile connection is a must for business travelers. They want relevant information concerning their business trip in real time and they expect on- and offline services to be available anytime, anywhere. The market offers a variety of premium-priced, mobile solutions from which to choose and travelers often make their own selection so they can stay well informed and in control before, during and after their trip. Companies that do not offer travelers a managed mobile solution incur higher costs, inadvertently encourage non-compliant decisions, and risk the spread of confidential information through social networks. By making our products and services available via mobile channels such as conTgo and WorldMate, we can help our clients offer a preferred solution with the right functionalities for their travelers. This has a direct impact on their bottom line. These are exciting times for our industry and CWT is well positioned to help its clients make the most of mobile developments.”
TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.
