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AirAsia increases its presence in China

Thai AirAsia is adding a second daily flight to Chongqing, Wuhan and a third daily flight to Hong Kong, showing the strong interest of the Thai low cost carrier for China PRC.

BANGKOK- Thai AirAsia CEO Tassapon Bijleveld sees China as the carrier most promising market for the time being. “After we move to Don Mueang International Airport, we can visibly see that the airline has continued to grow at a positive rate, especially in our key markets of China, Indochina and our domestic routes within Thailand”, he explained.

In 2012, Thai AirAsia concretised plans to open up more destinations in China. With success: today, Thai AirAsia connects Thailand to seven Chinese destinations, with a total of 9 routes. “We now look to consolidate our network”, indicated Mr. Bijleveld.  “Our strategy this year is to increase flight frequency to our most popular destinations, including Bangkok-Hong Kong to 3 flights per day (starting from 30 April 2013), Bangkok-Wuhan to 2 flights per day  (starting on 3 June 2013), and Bangkok-Chongqing to 2 flights per day (available to book starting from 23 April 2013, and start operating on 1 July 2013

Mr.Tassapon Bijleveld, Thai AirAsia CEO, pointed out that AirAsia’s entry into the Chinese market has been exceptionally well received, especially during the first quarter of 2013 when the airline saw a 140% rise in Chinese passengers to Thailand compared to the previous year. The response has prompted AirAsia to further extend its network and enhance the convenience of its passengers to and from China.

Thai AirAsia CEO also added that in 2012, Thai AirAsia transported 1.1 million Chinese passengers to and from Thailand. In line with plans of receiving new additional Airbus A320 aircraft and continuously expanding to new destinations, AirAsia is setting a target to transport 5 million Chinese travelers within the next 5 years. More recent demographics also reflect a younger passenger profile, with high spending power. 

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Luc Citrinot a French national is a freelance journalist and consultant in tourism and air transport with over 20 years experience. Based in Paris and Bangkok, he works for various travel and air transport trade publications in Europe and Asia.

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