Direct hotel partnership paves the way for airasia hotels to provide more value to both hotels and consumers.
KUALA LUMPUR – A mass signing ceremony with over 50 key hotel groups from Malaysia, Thailand, Indonesia, and the Philippines further solidifies airasia Super App’s position as the region’s fastest-growing travel & lifestyle super app platform.
The massive boost of room inventories to “airasia hotels” gives app users an extensive array of hotel options to choose from according to their budget via the airasia Super App, adding further convenience and value.
The symbolic event held at De.Wan 1958 by Chef Wan @ The Linc KL, reiterates the value that airasia Super App’s hotel booking platform brings to direct hotel partners, where they are able to leverage on AirAsia’s strong brand presence and connectivity network, aside from a daily active user database of 1.25 million who are scouring for travel deals. This enables airasia Super App to avail more marketing opportunities and visibility for each hotel partner while offering them extremely competitive rates.
The airasia Super App has dedicated teams in Malaysia, Thailand, Indonesia, and the Philippines to support each hotel partner with the right strategy with relevant data and travel trends.
As a hotel booking platform, airasia Super App offers consumers a choice of over 700,000 hotels worldwide, the ability to earn and redeem airasia points, and even to pair their flights and hotel bookings in one seamless transaction via SNAP. airasia Super App’s hotel booking platform will also guarantee the best hotel prices on the platform, with A ‘Best Price Guaranteed’ scheme which will be launched very soon, aside from special members’ rates.
Reflecting on the significant occasion today, Tony Fernandes, CEO of Capital A, commented, “When the travel industry was in full force, we were flying 100 million guests just on the AirAsia network alone, which translates into a valuable customer base. This customer base is something that no other online travel agent (OTA) can offer aside from the airasia Super App because we are the only travel super app that also owns an airline group. With the revival of travel now and the capability of the airasia Super App’s strength as an online travel agent (OTA) – reinforcing our hotel booking platform is crucial to capture and fulfil market demand.
And this is what we’d like to reemphasize to our hotel partners – by being on the airasia Super App’s hotel booking platform, you will be able to leverage on a natural pool of rich and robust travellers base, and together we can offer customers an enhanced travel experience in one seamless app.
“It’s all about having a complete travel ecosystem that would create better value for our customers. And being an OTA which owns an airline allows us to offer products such as SNAP – our flight + hotel combo platform, creating better uptake for our hotel partners while providing travellers a better booking experience,” added Tony Fernandes.
Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.
