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Aranui 3, a well-appointed passenger-cargo vessel plying the exotic waters of French Polynesia, has hired veteran marketing and public relations firm KTCpr to bring its unique sailing experience in the Marquesas Islands to the forefront of consumer and industry awareness.
The award-winning firm will execute a public relations strategy to combat the ‘been there, done that’ syndrome which has become increasingly prevalent among cruise enthusiasts for whom the novelty of Alaska’s Inside Passage has worn off long ago.
“Travelers for whom cruising has become a way of life are always seeking new, exciting experiences such as the Aranui 3, which is a rare gem waiting to be discovered,” said Richard S. Kahn, president and founder of KTCpr.
“The lush, scenic beauty and cultural mystique of the Marquesas Islands are beyond compare. And it’s guaranteed to make an intriguing vacation tale as too few have been there – let alone heard about it – since the Aranui 3 is currently the only means for passengers to traverse this enchanting journey,” noted Kahn.
While the Aranui serves dual purposes as a passenger and cargo vessel, the state-of-the-art ship is specially designed to maximize space and comfort for its cruise passengers. Spacious suites, elegant French and Polynesian cuisine and numerous amenities provide the perfect environment from which guests can take in views of pristine lagoons and soaring mountain spires.
The friendly and experienced crew of the Aranui 3 expertly attend to the needs of its discerning guests, while educating passengers on the rich Marquesan culture and history of the islands.
With the help of KTCpr, this remarkable experience will become available to customers of travel retailers throughout North America. In addition to travel agent trade awareness, KTCpr will launch a major consumer campaign to build recognition for the Marquesas Islands as well as the Aranui 3 to help generate sales.
KTCpr is a 20-year-old marketing consulting company formed by Richard S. Kahn, following his tenure as Editor-in-Chief and Associate Publisher of Travel Agent Magazine, a position he held for 15 years. Over the past 20 years, KTCpr has worked with numerous organizations throughout Asia, Europe, North America and the Caribbean.
KTCpr represents a diverse group of clients including destinations, boutique hotels in the U.S., Caribbean and Mexico, tour operators, travel agencies and cruise lines. The firm specializes in providing publicity creation, support and implementation including development of special promotions and design of promotional products for both travel trade and consumer distribution.
In addition, the team at KTCpr generates writing, editing, layout and production for newsletters, as well as editorial creation, promotion and production of advertorial sections for consumer newspapers and magazines.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
