In line with its strategy to expand its presence in Asia, Movenpick Hotels & Resorts (MH&R) has just signed a management agreement with Kingdom Hotel Investments (KHI) for an exclusive 5-star resort on…
In line with its strategy to expand its presence in Asia, Movenpick Hotels & Resorts (MH&R) has just signed a management agreement with Kingdom Hotel Investments (KHI) for an exclusive 5-star resort on Karon Beach in Phuket. The existing property is known as the Crowne Plaza Karon Beach and will be re-branded as the Movenpick Resort & Spa Karon Beach Phuket as of 28 June 2006.
The resort celebrated its opening in 1984 as the Karon Villa Resort. Following significant refurbishment it was re-opened in August 2005 and is now poised to benefit from the recovery of tourist arrivals and room rates in the region.
“We are delighted by the addition of this prestigious resort to our hotel portfolio, which represents the first opportunity for KHI in Asia and with Movenpick Hotels & Resorts, we have the right management partner”, said Sarmad Zok, CEO of the owning company Kingdom Hotel Investments. “This further demonstrates our ability to consolidate our position in attractive, emerging growth markets.”
“Thailand and Phuket are a perfect growth platform for our presence in Asia, based on our expertise in exquisite resort operations and we are pleased about our return to the Asian region”, explains Jean Gabriel Peres, President & CEO Movenpick Hotels & Resorts. “We expect to be able to announce further projects soon, aimed at establishing our brand on a broader base in this promising region.”
“With the Movenpick Resort & Spa Karon Beach Phuket we will offer the very best amenities for leisure, meetings and incentive travellers”, adds Andreas Mattmuller, Senior Vice President Middle East and Asia Movenpick Hotels & Resorts. “Our presence in Phuket will be well perceived by our key source markets as Thailand is an important leisure destination for our traditional European travellers.”
