Malaysian tourism has launched its promotional campaign that includes U.A.E, Kuwait and Oman, thus while it has launched its first Arabic-language website. And at the same time it has launched another promotional campaign in Muscat accompanied with press conference and an exhibition for Malaysia travel agencies, in addition to another press conference about tourism achievements obtained last year and the new strategy in the Middle East and the…
Malaysian tourism has launched its promotional campaign that includes U.A.E, Kuwait and Oman, thus while it has launched its first Arabic-language website. And at the same time it has launched another promotional campaign in Muscat accompanied with press conference and an exhibition for Malaysia travel agencies, in addition to another press conference about tourism achievements obtained last year and the new strategy in the Middle East and the world.
H.E. Dato’ Mohd Zamri Mohd Kassim, the Malaysian Ambassador to Sultanate of Oman said: “We have a very good relation with Oman, Government and individuals, and we note that most of Omanis like to visit Malaysia because of the good reputation in all fields of relations, and always they ask us: ‘when will you start directing flights from Muscat to Kuala Lumpur directly’ and that means for us a very good feelings, so we will do hard to achieve whatever they like to have or see.”
“In fact, we are working very hard to meet all Omani People tourists’ requirements and we are sure that Malaysia is able to position itself as one of the Middle East travelers’ preferred holiday destinations”. H.E. Dato’ Kassim added.
H.E. Dato’ Kassim explained, “Malaysia is home to all tourists from all over the world, especially Arab and Muslim countries, and every visitor to Malaysia will notice that clearly from the first moments of his or her arrival, he or she will see the smiles and welcoming every where.”
US$15 billions, the Malaysian Tourism income 2007, the second national income after industry sector (US$60 billions in 2007, meanwhile the future tourism strategy aims to expand its tourism activities more globally to face the new challenges of international tourism industry and at the same time maintain the basic rules of Malaysian tourism concepts.
Mr. Azizan Noordin, Director of International Promotion Division, Tourism Malaysia said, “We have participated in ATM since a long time ago and as a result, we have witnessed huge growth of Gulf tourists to Malaysia. In ATM 2008, our delegation is comprised of approximately 85 companies (both private and Government sectors), and we are looking forward to leveraging the prestige of the exhibition to showcase our attractions and to strengthen relations with GCC travel players. With our strategic efforts to make Malaysia a preferred destination, we anticipate an increased number of tourists from GCC this year particularly during summer.”
“We are working very hard to meet all Middle East tourists’ requirements. This is the reason Malaysia is able to position itself as one of the Middle East travelers’ preferred holiday destinations,” Mr. Azizan Noordin added.
“In 2008, we have made various arrangements to attract tourists from the Middle East region. For example, we have been working closely with travel and tour operators in GCC countries as well as different airlines in order to offer more facilities to the tourists from these areas.”
“Arab tourists will be provided with promotional booklets, maps and all the necessary tools that will help them during their holiday in Malaysia. For example, there will be signs and Arabic-speaking staff at the Kuala Lumpur International Airport to guide them,” Director of International Promotion Division, Tourism Malaysia added.
At the same time the Malaysian tourism official reviews the most important achievements of the Malaysian tourism last year and the great facilities offered by the Malaysian tourism for visitors from the Middle East region as well as future plans for the development of the Malaysian tourism and attracting more Arab tourists, and will also answer questions and queries from journalists of all newspapers and magazines, local, Arab And international ones.
For his part, Mr. Azizan expressed his optimism about the results of (ATM) 2008 in Dubai, and said, “We are more confident in this forum to achieve our ambitions of the previous forums, “noting that the number of incoming tourists from the Middle East to Malaysia is on the rise thanks to a continuous policy adopted by our Government to provide the best services for Arab tourists.”
From other point, Mr. Azizan, said, “Malaysia as a tourist destination has gained the world attention with a recent survey by Global Traveler, a US-based magazine, which voted it as the world’s best destination, and we are exceedingly pleased by three prestigious awards from the Incentive Travel and Conventions Meetings Asia (IT&CMA) show and 17th Travel Trade Gazette (TTG) Annual Travel Awards in October 2006.”
”Malaysia is home to various cultures and religions co-existing harmoniously, offering a remarkable cultural experience for visitors. Malaysians are known to be proud of their country, and the government has engaged the people and the private sector such as airlines and hotels in a concerted effort to make Malaysia a prime tourist destination,” Mr. Azizan added.
Director of International Promotion Division said, “Malaysian tourism initiatives in the region is carried out by Malaysian Tourism Promotion Board offices in Dubai for the UAE, Kuwait, Qatar, Bahrain, Oman and Iran markets and in Jeddah for Saudi Arabia, Levant and North Africa. The tourism body works with consumer and trade stakeholders to forward its goals through various promotional and marketing initiatives.”
From another point, Mr. Tuan Razali Tuan Omar, Tourism Malaysia Director in Dubai said, “Malaysia received 20,972,822 arrivals (up by 19.5%) West Asia (245,302 – up by 31.3%) and it has been ranked as the number one destination for Middle East tourists.
Razali said, “our target 400 thousand Arab tourists from Middle East especially the GCC countries, that why we are participation in all exhibitions, road show, conference and nowadays ATM in Dubai, so we will launch a special event for the Arab tourists starting in next July until August consist of fun, entertainments for all family members, by special Arab bands, and that on order to maintain them as their home land atmosphere.”
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