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Luxury Hotels by Dnata is to represent one of the world’s most sought after hotel groups, after announcing that The Peninsula Hotels has joined its exclusive portfolio. The Peninsula Hotels operates ultra-luxurious properties in nine major cities – Hong Kong, Shanghai, Tokyo, Beijing, New York, Chicago, Beverly Hills, Bangkok and Manila with Paris opening in 2012. Flagship property The Peninsula Hong Kong is regularly described as one of the finest hotels found anywhere across the globe.
“The Peninsula Hotels epitomise personalised service and luxurious comfort, having perfected a unique blend of Eastern and Western hospitality. As such, they are an ideal fit for our highly discerning customers in the Middle East,” said Lisa Balsom, Manager of Luxury Hotels by Dnata. She added: “Despite the ongoing economic downturn, demand for luxury travel remains strong across the region and I am confident that this new partnership will produce excellent results.”
“The Middle East is an exciting and developing market for The Peninsula Hotels. As such we are very much looking forward to partnering with Dnata and utilising their unparalleled experience in promoting The Peninsula Hotels brand across the Middle East,” said Jean Forrest, General Manager, Marketing, The Peninsula Hotels.
Luxury Hotels by Dnata has enjoyed significant success since its launch in March 2008. The division, which provides targeted sales, marketing and PR solutions to leading hotels aiming to increase their business from the Middle East, has grown a substantial portfolio of elite five star properties and an enviable reputation within the industry.
Lisa Balsom said: “I attribute our success to a number of key factors. We have an expert understanding of the local market, a wide network of industry contacts and strong relationships with our partners – enabling us to give clients an immense competitive advantage within this sought-after region.”
Luxury Hotels by Dnata is part of Dnata and the Emirates Group, which means that clients benefit from the brand equity which the Dnata name enjoys across the region.
Every property within the Luxury Hotels by Dnata portfolio is carefully assessed by the division’s experts before a bespoke solution tailored to their exact requirements is created.
TravelDailyNews Asia-Pacific editorial team has an experience of over 35 years in B2B travel journalism as well as in tourism & hospitality marketing and communications.
