Shepherd Systems signs long term agreements with Japan Airlines

Shepherd Systems, Inc., specialized in business intelligence software and services for the travel industry…

Shepherd Systems, Inc., specialized in business intelligence software and services for the travel industry, and a subsidiary of Cendant Corporation, announced that Japan Airlines has signed a long term contract for use of its industry leading market intelligence products, MarketMaster and Galaxy MIDT Processing Services. MarketMaster is an on-line management system that offers a timely and fact-based traffic flow assessment on both existing routes and new route options, bringing together data sources such as Market Information Data Transfer (MIDT) and revenue management.

MarketMaster`s user-friendly application provides performance history on competitors and measures travel agency performance across all markets. All information is based on true origin and destination, segment, class of service and customer-defined points of sale. MarketMaster can also project future performance by using up to 12 months of advanced booking data. Additionally, MarketMaster offers a state-of-the-art reporting system including automatic generation and e-mailing of results. Combined with Shepherd System`s customizable Galaxy Processing service, MarketMaster provides the utmost flexibility to any airline seeking to gain a competitive edge through a better understanding of the marketplace.

We design our products to meet the evolving needs of our customers. MarketMaster is just one part of our suite of systems we offer airlines to support their planning, scheduling, revenue management and sales models, said Flo Lugli, senior vice president, Airline Solutions, Cendant Travel Distribution Services. Because our systems are available via the Internet and require no hardware or software installation, Japan Airlines will quickly gain access to data without any significant upfront costs or capital investment.

We have recognized Shepherd`s Galaxy data processing service and the MarketMaster solution as the industry`s leading source for market intelligence, says Koso Iwahi, manager, International Passenger Sales Planning & Marketing, Japan Airlines. With a high percentage of our business decisions dependant on MIDT data, it is essential we have the most accurate and up-to-date information. Shepherd provides just that.

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Theodore Koumelis

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