…
Abacus International, Asia Pacific’s leading travel facilitator, announced the introductions of four innovative solutions – ButterFly, Web Office, Bargain Finder Max and eServices in Taiwan to give Abacus-connected agencies a head start in the recovering travel industry. With the recent economic downturn, Abacus looks to provide its customers with tailored solutions to help boost productivity; manage costs and offer ease of use as well as handle complex travel bookings.
Two of the newly introduced solutions, ButterFly and Web Office, were custom made to meet the increasing need for mobile and internet services in the Taiwan travel market while Bargain Finder Max and eServices offer agencies a strong competitive edge in fare and route offerings as well as 24/7 agency support from Abacus.
Although there is a general cutback in research and development costs by technology firms over the past year, Abacus continues their investment in Asia Pacific through the development of new solutions for their customers.
As explained by Abacus International, President and CEO Robert Bailey at the annual Abacus Taiwan conference today, the company had sustained its innovation and development efforts to help give the industry a much-needed lift from declining travel demand.
“Earlier this year, Abacus, along with many other technology companies, needed to juggle the balancing act of managing business costs and answering the industry’s call for tailored products to meet the shift in travellers’ demands. However, as an innovative company, we are always looking to fulfill our long-standing mission of delivering world-class solutions and services for our customers, as well as leading industry transformation, even during difficult times.”
Mr David Wu, Chairman, Abacus Distribution Taiwan added, “We are very pleased in particular with the two bespoke solutions, ButterFly and Web Office, which were a result of field marketing by our team in Taiwan. The Taiwan market is extremely advanced when it comes to the use of mobile and internet services; consumers are constantly going onto these channels to look, shop and purchase products and services. ButterFly and Web Office were hence created to fill these gaping needs in the travel market.”
Taiwan, considered by many to be one of the most dynamic travel markets in North Asia, is further boosted by cross-straits deregulation with China in the past year.
This step-up in the offering of internet and mobile based solutions, as well as competitive travel content from Abacus, is warmly welcomed by the travel agents’ fraternity.
ButterFly
ButterFly is a graphical based booking and ticketing solution that was developed to cater to the emerging trends in the mobile and internet landscape in Taiwan. Offering customer profile management capabilities, this advanced web-based solution facilitates targeted e-marketing through a solid customer database.
Web Office
Also specially created for the Taiwan market, this web-based solution efficiently integrates an online booking tool with a back office feature into one system. Highly productive, travel agents can choose to display the fares that they prefer via the ‘Easy Fare’ booking tool. In addition, this all-encompassing solution includes useful office and marketing solutions to ensure seamless front-to-end work processes and customer relationship management.
Bargain Finder Max
Bargain Finder Max is one of the premium services offered under Abacus WebConnect and is the most widely used global shopping platform offering hundreds of low fare options and calendar-based shopping. This advanced low fare search service increases customer satisfaction and agency productivity as it generates a diverse range of low fares and flights in one single transaction.
Abacus eServices
Abacus eServices is Asia’s only GDS online customer support portal. Aimed to provide Abacus-connected agencies with 24/7 access to the GDS’ full range of business services and market information, this web-based service allows agencies remote access to travel tools, solutions and information to help them sharpen their marketing and operational skills.
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
