Renewed agreement will enable the airline to expand into new markets amid the increasingly competitive low-cost carrier market.
SINGAPORE – Sabre Corporation announced a renewed distribution partnership with Jeju Air, the largest low-cost carrier (LCC) in South Korea, that will allow the airline to expand into new markets as part of their growth and expansion plan.
A pioneer LCC in South Korea, Jeju Air has renewed with Sabre to scale its global footprint, cater to traveller’s demands for reasonable flight fares and bring sustainable innovation to the Korean airline industry. The renewed partnership will also allow travel agents connected to the Sabre Travel Network to have access to air content from Jeju Air that will give travellers greater options and drive revenue for the airline.
South Korea has one of the world’s largest travel markets, and outbound travel continues to grow. With a growing economy and increasing affluence, the demand for air travel has sparked keen competition amongst airlines as they develop new growth and distribution strategies to keep up with the changing market. With the Sabre platform, Jeju Air will have the flexibility to do business the way they need, enabling them to adapt their business to meet changing requirements and to incorporate new innovations more efficiently.
“The appetite for travel is growing quickly in South Korea and over half of South Koreans are expected to make outbound trips by the end of this year. We are proud to be working with Jeju Air, and even more so that they continue to consider us as a valuable partner who can help them navigate and grow in these circumstances,” said Mr. Rakesh Narayanan, vice president, Air Commerce, Sabre Travel Network Asia Pacific. “As we continue to grow the Sabre Travel Network marketplace, we are also building a more robust ecosystem between travel agents and businesses that will contribute to increased revenue for all parties, and ultimately benefit the traveller.”
“We are extremely happy to continue working with Sabre as we take the next steps towards expanding into new markets such as Russia. This is a testament to our confidence in Sabre as the best travel technology partner for travel businesses in the region,” said Mr. Kim Sanguk, chief information officer of Jeju Air. “As the fastest growing airline in Korea with over 20 major routes in Asia, we are committed to providing the value that travellers have come to expect of us as we connect them to more destinations around the world.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
