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Hilton Hotels Corporation announced that its subsidiary has signed an agreement with CPN Pattaya Beach Co. Ltd (a subsidiary of Central Pattana Public Company Ltd) to manage the Hilton Pattaya, a 300-room upscale full service hotel in the beginning of 2010.
Koos Klein, Area President, Hilton Hotels – Asia Pacific commented, “With its rich diversity of culture, climate and topography, Thailand continues to be an extremely popular destination. The Hilton Pattaya will be a fantastic new offering, answering to a growing demand for upscale accommodation in Pattaya, among leisure travelers from Thailand and overseas.”
The Hilton Pattaya will be part of the new Central Festival Pattaya Beach complex, one of the largest beachfront-shopping complexes in Asia.
“The Hilton Pattaya is a great addition to the Hilton portfolio, allowing us to offer groups and individual travelers more meeting and vacation options in Thailand and throughout Asia,” said Jeff Diskin, senior vice president – brand management, Hilton Hotels & Resorts.
In 2006, Pattaya attracted 6.1 million visitors, with a quarter being domestic travelers1. Recently Pattaya has begun to see growing tourist arrivals from Russia and China.
Mr Kobchai Chirathivat, President & CEO of Central Pattana Public Company Ltd commented, “The Central Festival Pattaya Beach complex will be the newest and most sophisticated development in Pattaya, and a must-see attraction in itself. We are pleased to work with Hilton Hotels to ensure that we can offer the best in accommodation and service in Pattaya”. Mr. Kobchai added that Central Pattana Public Company Ltd’s core business of retail property development will be well complemented by this exciting mixed-use development.
Hilton Hotels Corporation currently operates 4 hotels in Thailand: Hilton hotels in Hua Hin, Bangkok and Phuket and Conrad Bangkok. This year will see the opening of the Doubletree by Hilton Resort & Spa near Sriracha, and in 2009, the Conrad Koh Samui Resort & Spa, followed by the Hilton Pattaya in 2010.
Klein added, “This latest development underscores the immense potential for the Hilton Family to expand its presence in Thailand, across the market segments.”
Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.
