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Survey Chinese tourists

Top international destinations for Chinese travellers during China’s National Day holiday

Author: Theodore Koumelis / Date: Fri, 09/27/2019 - 06:48
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According to the China National Tourism Administration (CNTA), a total of 7 million Chinese mainland tourists travelled aboard during the seven-day National Day holiday in 2018.

Shanghai, China – Hotelbeds, the world’s leading bedbank, has today provided an update on the top international destinations for Chinese travellers during the seven day Chinese National Day holiday period starting on Tuesday October 1. 

According to Hotelbeds’ booking data for this year’s break, five of the top ten international destination countries of this year are Asian and the other five are Non-Asian – with the list topped by Thailand and followed by, in descending order, Japan, Singapore, the United States, Italy, Indonesia, Malaysia, Spain, the United Kingdom, and Australia.

In 2017 there were only two non-Asian destination countries – the United States and Italy – in the list of the top 10 China outbound destinations. In 2018 that number increased to four – the United States, Italy, France, and Spain – and this year the number has increased to five.

Chinese travellers are also travelling to a wider range of countries, with Chinese bookings through Hotelbeds for 113 different countries during the National Day holiday period, up from 106 in 2017 and 111 in 2018.

Carlos Muñoz, Managing Director, Hotelbeds, said, “Every year, the Golden Week period drives a surge in hotel ADRs and increases volumes of travel bookings significantly, especially in those top destinations for Chinese travellers.

“As this is one of longest holidays in China and most popular travel periods, it boosts both the local and overseas tourism industry. As we are getting more and more experienced working with our Chinese travel buying partners, for example tour operators, each year we start preparing for this holiday further in advance by offering both unique and competitively priced content.

“Aside from the traditional popular destinations for Chinese travellers such as Thailand, this year we are thrilled to see high demand from Chinese travellers to visit non-Asian destinations such as the United States, the United Kingdom, Italy and Spain – in total booking for us via 113 different countries around the world.”

Forrest Zhang, Managing Director China, Hotelbeds, said, “We are very excited to see more and more Chinese travel buyers booked their accommodations and activities through Hotelbeds. We now have over 180,000 hotels globally, many of them directly contracted under exclusive terms and conditions designed to appeal to Chinese travellers. –This is a result of us actively communicating with our hotel partners all over the world to help them understand how to best fulfil Chinese customers’ needs.”

China National Day holiday, also known as Golden Week, is a seven-day national holiday in China that takes place from October 1st to 7th. This holiday season was introduced in the year 2000 to help boost domestic tourism and to allow families to make long journeys to visit relatives.

According to the China National Tourism Administration (CNTA), a total of 7 million Chinese mainland tourists travelled aboard during the seven-day National Day holiday in 2018.

All figures quoted in this press release are based on bookings made via the Hotelbeds booking platform and refer to year-on-year adjustments as of September 20th, based on room nights.

ABOUT THE AUTHOR

Theodore Koumelis

Co-Founder & Managing Director

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.