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Strengthening Vietnam-Russia tourism cooperation through cultural collaboration

Vietnam-Russia tourism cooperation

The Vietnam Tourism Roadshow in Moscow marks a pivotal moment in fostering Vietnam-Russia tourism cooperation, celebrating 30 years of friendship and promoting cultural exchange and business collaboration.

In a significant effort to promote tourism cooperation and enhance the long-standing friendship between Vietnam and Russia, the Vietnam National Authority of Tourism (VNAT) organized the Vietnam Tourism Roadshow in Moscow. This event was a part of the Vietnamese Cultural Days in Russia and celebrated 30 years since the signing of the Treaty on the basic principles of friendly relations between the two nations.

The roadshow saw the participation of MOCST’s Minister Nguyen Van Hung, Vietnamese Trade Counselor in Russia Mr. Duong Hoang Minh, and various distinguished guests, including representatives from travel and aviation businesses and international media. Russia remains a crucial source market for Vietnam’s tourism industry, with a notable influx of Russian visitors attracted to Vietnam’s rich cultural heritage and diverse ecosystems.

In his opening remarks, VNAT’s Vice Chairman Nguyen Le Phuc highlighted Vietnam’s appeal as a tourist destination, citing its diverse ecosystems, strategic trade location, and rich cultural traditions. He emphasized the growing friendly cooperation between Vietnam and Russia, noting that in 2019, 650,000 Russian tourists visited Vietnam, making Russia one of Vietnam’s top source markets.

Post-pandemic recovery has been promising for Vietnam, with 8.8 million international visitors in the first half of 2024, a significant increase from previous years. Russian tourists continue to favor Vietnam for its historical richness, unique culture, and safety.

Nguyen Le Phuc stressed the importance of expanding cooperation between national tourism agencies, local authorities, diplomatic entities, and business communities of both countries. He called for creating favorable conditions for tourism businesses to collaborate, develop new tourism programs, and enhance tourist exchanges.

Deputy Director General of the Foreign Policy Department of Moscow, Mr. Manuilov Vyacheslav Viktorovich, praised VNAT’s initiative in organizing the roadshow, highlighting the event’s role in promoting Vietnam’s diverse tourism potential. He expressed optimism about the future of tourism cooperation between the two nations, leveraging the development potential on both sides.

Vietnam offers numerous UNESCO-recognized cultural and natural sites, such as Ha Long Bay, Nha Trang, Phu Quoc, Da Nang, and Hoi An, which are popular among Russian tourists. Vietnamese cuisine, known for its unique flavors and diverse dishes, along with the warm hospitality of the Vietnamese people, further enhances its appeal.

Tourism exchanges between Russia and Vietnam have thrived in recent years, bolstered by enhanced promotion and improved aviation connections. The Vietnam Tourism Roadshow provided a platform for Vietnamese and Russian tourism businesses to network and explore collaborative opportunities, aiming to attract more Russian tourists to Vietnam and vice versa.

MOCST’s Minister Nguyen Van Hung reiterated the significance of promoting tourism as part of the Comprehensive Strategic Partnership between Vietnam and Russia. He highlighted that tourism should be rooted in cultural products to foster mutual understanding and cooperation between the people of both nations.

The event also featured a lucky draw program with attractive prizes and a performance showcasing Vietnam’s traditional culture and arts by artists from the Vietnam Song, Dance, and Music Theater Troupe. The Vietnam-Russia business connection program, held earlier on the same day, further strengthened ties between businesses from both countries.

In conclusion, the Vietnam Tourism Roadshow in Moscow not only celebrated the historical friendship between Vietnam and Russia but also laid the groundwork for deeper tourism cooperation. By leveraging cultural ties and business collaboration, both countries aim to develop tourism into a key economic sector, enhancing mutual benefits and understanding.

Co-Founder & Managing Editor - TravelDailyNews Media Network

Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.