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Stuart Dale leads Bedsonline new sales team in Asia

News follows recent announcement of Bedsonline consolidation, with GTA retail customers migrating onto Bedsonline’s class-leading booking platform used exclusively by travel agents.

Singapore – Bedsonline, the global provider of accommodation and complementary travel services designed exclusively for travel agents only, announced last week the appointment of Stuart Dale as the Bedsonline Regional Sales Director for the Asia market.

Stuart Dale will be responsible for providing Bedsonline’s clients – made up solely of travel agents only – in the local market with the highest standards of customer service along with further expanding and diversifying the number of travel agent subscribers. Previously Stuart was the Interim Vice President Europe & Beach-Hotel Sourcing for GTA.

Additionally, the senior team in regional manager roles reporting to Stuart Dale has been confirmed, with Elif Esen covering Singapore & Indonesia, Jin-Young Jun leading South East Asia & Korea, Tatsuo Masumoto is in charge of Japan, and Vincent Zha is appointed to the Greater China. 

This news follows the recent announcement that the parent company of both GTA and Bedsonline, Hotelbeds Group, will consolidate its retail product portfolio and offering globally under the newly refreshed Bedsonline brand and platform – establishing the world’s leading provider of accommodation and complementary services designed exclusively for use by travel agents only.

The strategic milestone followed extensive consultation with customers since Tourico Holidays and GTA – along with its retail brands TravelBound and TravelCube – joined Hotelbeds Group in 2017.

Alistair Rodger, Director of Retail Travel Agents at Hotelbeds Group, comments: “As part of the recent rebranding and launch of our new value proposition, we’re dedicated to continually improving the customer experience, beyond simply our highly sophisticated booking platform with its advanced functionalities. Essential to this is having in place strong teams with unbeatable local knowledge and commitment to the best service possible for our purely travel agent only customer base. I´m certain that in Stuart and his team we have the best line-up available in the market.” 

Stuart Dale, Asia Regional Sales Director, at Bedsonline, comments: “It gives me great pleasure to take on this exciting new role at such a key stage in the development of the Bedsonline brand – and I´m even more pleased to have such a strong team in place. Already we are reaching out to our customers – who are made up solely of travel agents – locally to explain how they will benefit from the new, enhanced offering of Bedsonline. This includes improvements we have made by cherry-picking the best-of-class functionalities from the old GTA platform, as well as the expansion of our product portfolio to over 170,000 hotels and strengthened position to negotiate the best deals for our customers.”

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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