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AIME announces Grip as Official Tech-Partner to power meetings

AI matchmaking algorithm to drive business growth for 2022 and beyond.

Asia Pacific Incentives and Meetings Event (AIME), the leading meetings and conventions event in the Asia Pacific region, has today announced tech-leader Grip as the official partner to connect quality buyers and exhibitors at the 2022 event.

Taking place on 21–23 March in-person in Melbourne and 28 March–1 April online, AIME is the first event to kick-off the APAC Business Events calendar, with the new tech appointment set to help supercharge business opportunities through its matchmaking capabilities.

As part of the new partnership, the world-class tech-event company will launch its innovative meetings algorithm in an APAC in-person event first – matching connections between AIME attendees using over a billion AI data points to unite preferences.

Through its custom functionality, the AI Scoring Matrix, meetings will match through a series of criteria, including meeting preferences, profiled data from buyers and exhibitors, preferences against similar delegates at the event, and meeting ratings between similar users.

Endorsing the new partnership, Silke Calder, AIME Event Director, is excited to launch AIME’s new format of in-person and online, and she’s confident that the advanced technology will help revolutionise the way domestic and international delegates conduct business.

“AIME’s delighted to announce this new partnership with Grip, which brings to the table extensive experience in delivering successful outcomes at major business events across the globe. This really feels like a natural partnership with both our organisations committed to excellence in all that we do.

“As the world looks forward to a more open post-COVID environment, AIME 2022 is set to hypercharge real demand for important business events in the years to come. We can’t wait to reconnect with you all.”

With capabilities to an unlimited number of meetings, the new platform will give delegates and exhibitors more predictive and accurate leads when it comes to potential business partners.

CEO of Grip, Tim Groot stated, “After so much change in the business events industry, organisers are being pressured to get ahead of the curve. The best way to do that is by networking with people in your community, fully understanding the challenges ahead and becoming aware of the solutions available. AIME provides the perfect space to do exactly that.

“Our platform will allow participants to have a seamless experience in making connections and building new relationships that will move the business events industry forward. We can’t wait to see the amazing business opportunities created at AIME 2022.”

AIME will take place at the Melbourne Convention and Exhibition Centre on 21–23 March in-person and 28 March–1 April online.

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Theodore is the Co-Founder and Managing Editor of TravelDailyNews Media Network; his responsibilities include business development and planning for TravelDailyNews long-term opportunities.

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