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North Korea reopens for tourism: A strategic move with selective access

North Korea

North Korea is cautiously reopening for tourism in December 2024, initially targeting friendly nations like China and Russia, starting with Samjiyon.

After nearly five years of isolation due to the COVID-19 pandemic, North Korea is reopening its doors to international tourism, starting in December 2024. This marks a significant development for the country’s tourism sector, which has been on hold since early 2020. However, the reopening comes with notable restrictions and strategic considerations.

The initial phase of the reopening will focus on the Samjiyon region, a key area near Mount Paektu, which holds historical and symbolic significance in North Korean culture. Samjiyon has undergone extensive redevelopment during the closure period, transforming it into a prime tourist destination, particularly for those interested in the revolutionary history of North Korea.

It’s important to note that North Korea’s reopening is not universal. The country has clarified that tourism will primarily target “friendly” nations, with Chinese and Russian tourists likely to be the first to benefit. This selective approach is in line with North Korea’s broader diplomatic strategies, as it seeks to strengthen ties with countries that are seen as allies while continuing to limit access to Western visitors.

Tour operators based in China have already started preparations to facilitate travel to North Korea, focusing on the winter tourism season. These developments are a potential step towards a broader reopening, though full access to the country for all international tourists remains uncertain.

This reopening represents a cautious yet potentially lucrative opportunity for the travel and hospitality industry. North Korea’s unique cultural and historical landscape, combined with its isolation, creates a niche market that could attract tourists seeking off-the-beaten-path experiences. However, operators should be mindful of the geopolitical sensitivities and the selective nature of this reopening.

In conclusion, while North Korea’s partial reopening is a significant milestone, it is also a carefully controlled process, aimed at specific markets and regions. The full implications for global tourism remain to be seen, but the resumption of travel to Samjiyon could pave the way for broader engagement in the future.

Vicky Karantzavelou
Co-Founder & Chief Editor - TravelDailyNews Media Network | + Articles

Vicky is the co-founder of TravelDailyNews Media Network where she is the Editor-in Chief. She is also responsible for the daily operation and the financial policy. She holds a Bachelor's degree in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales. She has many years of both academic and industrial experience within the travel industry. She has written/edited numerous articles in various tourism magazines.

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