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Diethelm Travel Group names new General Manager for Diethelm Travel Singapore

Shiyi Tay joins leading DMC to focus on integrating additional digital workflows and services to further support global agents.

Singapore – Diethelm Travel Group (DTG), an award-winning inbound tour operator servicing Asia, today announced Shiyi Tay as Diethelm Travel Singapore’s new general manager. Tay will concentrate on further implementing Singapore’s digital workflows and online services, giving agents increased access to the best dynamic rates and individual assistance from the experienced Diethelm Travel team.

With more than 15 years working in Singapore’s tourism and hospitality industry, Tay has a proven track record and brings a wealth of experience to the role, ranging from her early days directly interacting with travellers by handling bespoke travel arrangements to becoming an expert in travel business technologies that help streamline workflows while better supporting clients and travellers. Tay most recently served as Business Planning Manager at Tour East Group Headquarters where she led a team that implemented the Tourplan NX connected travel management systems across all offices to support the global inbound business. Prior to that, Tay was the company’s Business System Manager in charge of API-related matters and system upgrades. In addition to her technology experience, Tay also previously served as product development manager, focusing on product development and procurement.

Tay will take over management duties from Judy Lum, who is retiring after nearly three decades in the industry and four years serving as Diethelm Travel Singapore’s general manager. Yvonne Wong, who has been Diethelm Travel Singapore’s business consultant, will also be retiring at the same time.  

“As a highly intriguing, culture-rich nation, Singapore holds a unique place in Asia’s tour offerings and I look forward to having someone as highly experienced and well-connected as Shiyi to be the next general manager to lead our Singapore services into a new travel era,” said Stephan Roemer, Diethelm Travel Group CEO. “While we will certainly miss Judy and Yvonne’s skilled guidance, I am confident that Shiyi will be an excellent addition to our dedicated team and help create a wealth of singular new experiences for our agents and guests as Singapore travel evolves following the pandemic.”

Dedicated to creating bespoke Journeys of a Lifetime, Diethelm Travel Group prides itself on its expert team of travel professionals, both within Asia and abroad.

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