Articles

Bronwyn White, co-founder of MyTravelResearch.com, a tourism research and marketing consultancy, says tourism marketers should resolve to adopt five marketing practices if they want to achieve digital breakthrough in 2015.

Conscious of the value of food and eager to conduct its business in a more responsible way, Sofitel So Bangkok has recently partake in an ingenious Food Waste Prevention Program with the support from LightBlue Environmental Consulting Co., Ltd., a Bangkok based hotel sustainability training and consulting firm.

The Caribbean region has seen lacklustre annual growth of about 2.5% in tourism numbers since the turn of the millennium, while WTO projects that even this will fall in the coming years. The Caribbean's total share of world tourism, currently 2.1%, is projected to fall to 1.7% by 2030 – not cheerful news for companies planning new investments in beach resorts in the region.

Travel industry marketers need to be aware of the alarming changes underway at Facebook as it limits organic distribution in favour of paid-for posts.

Service cannot be universally great, but it should always be proactive and reflect the unique personality traits of the people in each destination.

Kishore Mahbubani is Dean of the Lee Kuan Yew School of Public Policy.

Anti-government demonstrations in Thailand are impacting on the country’s tourism.

Willem Niemeijer, CEO and co-founder of Khiri Travel, expresses his thoughts on what the new Bangkok Governor should do to modernize the city and make it more competitive.

It is to be hoped that year 2013 might see more government’s policies put in place to truly help tourists facing troubles or scams when visiting Asia. Malpractices against foreign travellers seem to multiply as their number grows in the region.

Roy Graff, MD of ChinaContact, reflects on the 10 years since he first worked in China as Head of Independent Travel for GTA.