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New Year festival expected to generate over Bt600 revenues in Chiang Mai

As this Thailand`s northern resort province of Chiang Mai is one of …

As this Thailand`s northern resort province of Chiang Mai is one of the country`s most popular tourist destinations during the winter, the Tourism Authority of Thailand (TAT) has projected that over Bt600 million circulation of cashes will be generated during the upcoming New Year festival.

Chalermsak Suranant, Director of the TAT Northern Office, Region I, told reporters this morning that he expected a number of New Year revellers who love the coolness of the winter would opt to travel to Chiang Mai during the upcoming New Year festival.

This was projected to result in a huge circulation of cashes, worth over Bt600 million, during the long New Year holidays, he said.

Over Bt600 million revenues are expected to generated during the upcoming New Year festival in Chiang Mai, benefiting local people and businesses, as a number of New Year revellers who love the coolness of the winter are believed to choose Chiang Mai as their destination, and to spend a lot of money to buy goods and services there, he was quoted by a news report of Radio MCOT FM100.5MHz as saying.

Hotels and tour groups or companies, as well as tourism-related businesses were believed to mostly benefit from the New Year festival.

Chalermsak estimated that the number of tourists visiting Chiang Mai during December 2003-January 2004 would increase by about 25% from the same period of last year.

Meanwhile, the Meteorological Department warned in a statement released to the media and the general public today that temperatures in the country`s northern region would lower by 2-4 degrees Celsius over the next days due to the influence of the high pressure from China.

People living in, or wanting to travel to the region, should, therefore, be prepared themselves for the cooler weather, cautioned the weather bureau.

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